Content Writer

Key Duties and Responsibilities

1. Prepare, write, and develop organizational content in Arabic and English, as required by the role, including news articles, reports, stories, publications, and informational materials.
2. Develop and update content for the organization’s website, digital platforms, and social media channels in coordination with relevant departments.
3. Prepare content related to organizational initiatives, projects, programs, events, conferences, and media or awareness campaigns.
4. Draft news articles, press releases, and media reports covering the organization’s activities and achievements.
5. Write promotional and informational content for publications, brochures, guides, presentations, and marketing materials.
6. Transform technical, specialized, or complex information into clear, concise, and audience-friendly content.
7. Conduct research and gather relevant information and data required to produce accurate, credible, and well-informed content.
8. Review, edit, proofread, and enhance content to ensure linguistic accuracy, clarity, consistency, grammar, and spelling prior to publication.
9. Ensure that all written materials comply with the organization’s corporate identity, editorial guidelines, tone of voice, and approved communication standards.
10. Coordinate with departments and sections to collect information, data, and supporting materials required to develop content related to their activities and programs.
11. Conduct interviews with officials, subject-matter experts, partners, participants, and other relevant stakeholders when required for articles, stories, and reports.
12. Propose new content ideas, themes, and topics that align with audience interests, organizational priorities, and emerging trends.
13. Contribute to the preparation of content plans and editorial calendars in coordination with communications, media, or digital marketing teams.
14. Review, rewrite, and repurpose existing content to suit different communication channels and target audiences.
15. Develop content for digital and media campaigns, including headlines, key messages, short-form copy, promotional text, and campaign materials.
16. Contribute to preparing scripts and written content for videos, visual materials, podcasts, interviews, and other digital media formats.
17. Monitor developments, trends, and best practices in content creation, digital media, and communication, and apply relevant practices to enhance the organization’s content.
18. Utilize artificial intelligence tools and content-development technologies, in accordance with approved policies and guidelines, to improve efficiency and enhance the quality of content outputs.
19. Organize, classify, and archive content and editorial materials in a structured manner to facilitate future reference, retrieval, and reuse.
20. Coordinate with designers, photographers, videographers, and production teams to ensure effective integration between written content and visual materials.
21. Monitor the performance of published content and use engagement, reach, and other relevant indicators to improve future content topics, formats, and editorial approaches.
22. Verify the accuracy of information, sources, references, and quotations used in content, while ensuring compliance with intellectual property and copyright requirements.
23. Maintain the confidentiality of information, documents, and materials accessed while performing assigned duties.
24. Prepare periodic reports on completed assignments, content production, editorial projects, and ongoing activities.
25. Perform any other duties related to the nature and scope of the position as assigned by the direct supervisor.

Key Job Outputs

• High-quality organizational content that is accurate, professional, and linguistically sound.
• Articles, news stories, reports, and press releases.
• Updated website and digital platform content.
• Content for organizational initiatives, programs, projects, and campaigns.
• Video scripts and other media content.
• Editorial plans and content calendars.
• Content aligned with the organization’s corporate identity, communication standards, and target audiences.

Qualifications

• Bachelor's degree in Marketing or relevant work experience
• Experience in full life cycle project management
• Proficiency in major digital and print platforms