Writing to make a difference
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My aim is to be identified as an efficient marketer for a retail, information technology, consultancy, or distribution firm while acquiring relevant skills through adapting.
I have worked in the content writing field for almost four years now. During this time period, I also learned social media management, WikiPedia edit, and some other digital marketing skills. Added below is the description of my working years. Kindly go through it.
August 2022- Present
Content Writer & Front Desk Manager
Combine online sources and study leading websites to improve Rookie Ninja Company Website
Create Weekly Calendars & excel sheet tracking Social Media accounts growth
Write trending tech articles, product reviews, landing page content and agenda articles
Produce marketing copies to promote products/services of 16 associated brands
Prepare email newsletter content & case studies for clients and potential customers
Write call-to-action captions & descriptions for Social Media marketing platforms
Plan & engage in office events
Promote the events/awards on social networks with catchy phrases & descriptions
Prepare well-structured website content for Loop marketing & ICL Fincorp
Write promotional video scripts for products (scanners, printers, AV solutions, tech accessories), giveaways, shoots, interviews, tele-calling, etc.
Assist the photographer in product shoots, and model for company Instagram account
Formulate strategy drafts, content ideas & writings to grow MD’s social media presence
Reach out to the masses through LinkedIn & email for GITEX interview invitation
Prepare interview questions related to Robotics, AI, Metaverse, Cybersecurity, automation, etc., for GITEX.
Team Leader – Social Media Content Creation
August 2020 – June 2022
Research industry-related topics
Prepare well-structured drafts using digital publishing platforms
Create and distribute marketing copy to advertise our company and products
Interview industry professionals and incorporate their views in blog posts
Edit and proofread written pieces before publication
Conduct keyword research and use SEO guidelines to optimize content
Promote content on social networks and monitor engagement
Identify client needs and recommend new topics
Coordinate with marketing and design teams to illustrate articles
Measure web traffic to content across all media (conversion, impression, bounce rates)
Update client assets as needed
May 2018 – June 2020
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Assist in launching optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of google analytics
Acquire insight in online marketing trends and keep strategies up to date
I pursued both my graduation and post graduation from colleges in India. Listed below is a detailed description of my studied courses.
Indira Gandhi National Open University (IGNOU)
April 2016 – March 2018
Satyawati College (University of Delhi)
September 2012 - October 2015
