Ahmed Daddibaba

Results-driven Digital Marketing Manager with 5+ years of experience across multiple industries. One of the founding members of BCOS Online — built the digital branch from zero and grew it into an independent brand generating 50,000+ qualified leads and 6,200+ course sales. Led a team of 6 specialists managing multi-platform paid media campaigns.

Proven expertise in building brand presence from scratch, optimizing paid media funnels, and driving measurable growth through data-informed decisions. Actively seeking full-time remote roles in Growth Marketing or Performance Marketing.

Digital Marketing Manager at BCOS Online (2024-05 – Present)

One of the founding members of BCOS Online — built the digital branch from the ground up under the BCOS parent company

• Led cross-functional team of 6 specialists: Media Buyer, Email Marketer, Designer, 2 Monitors, Content Creator
• Restructured marketing workflows and processes, significantly improving campaign quality and team output
• Generated 15,100+ qualified leads in 2025 through advanced retargeting campaigns and funnel optimization
• Drove 2,035+ course sales via data-driven paid media and conversion funnel optimization
• Built BCOS Online's independent brand presence from zero — launched Facebook, Instagram, and TikTok channels with significant organic reach
• Managed multi-platform campaigns (Meta Ads, SEM, Email Automation) with budgets up to EUR 11,000/month
• Represented brand at 3 major industry exhibitions: Crossroads 2023, EduTech 2023, Tawat Expo 2024

Digital Marketing Specialist at BCOS Online (2023-06 – 2024-04)

• Scaled formation sales from 594 to 1,824+ through audience segmentation and systematic A/B testing
• Managed and optimized paid advertising campaigns on Meta Ads platform, improving CTR and reducing CPA
• Designed ad creatives and copy; implemented A/B testing framework for continuous improvement
• Managed advertising budgets and collaborated with cross-functional teams on campaign strategy

Content Creation & Design at BCOS Online (2021-11 – 2023-05)

• Established strong online presence for BCOS across multiple social media platforms from scratch
• Managed email campaigns to 88,000+ subscribers, achieving 18.6% open rate and 3.4% click rate
• Created engaging content and managed visual design across all brand channels

Community Manager at ECS (2021-09 – 2021-11)

• Achieved target of 10 new B2B clients within 2 months through strategic content and direct acquisition campaigns
• Strategized and curated B2B content across platforms with emphasis on design and user acquisition
• Implemented optimization techniques to drive client loyalty and new client acquisition

Digital Marketing Trainee at IMKAN Space (2021-03 – 2021-04)

• Worked at a marketing & advertising agency, contributing to brand development for multiple clients
• Developed marketing strategies and brand-building skills through hands-on campaign execution

Licence Professionnelle in Digital Marketing & E-commerce – Université Djillali Liabes, Sidi Bel Abbès (2018 – 2021)