Aisha Alsofi

Strategy professional with 4+ years of progressive experience in measuring organizational performance, leading cross-functional initiatives, and delivering executive-level insights.

Strategy Associate (May 2025 - Present) - Sharjah Entrepreneurship Center - Sheraa

• Co‑led the creation of Sheraa’s five‑year strategy, aligning with senior leadership to produce a unified strategy approved by the Chairperson and Board of Advisors.
• Lead end‑to‑end delivery of high‑impact strategic initiatives, partnering with cross‑functional stakeholders to advance operational process improvements.
• Oversee Board of Advisors and governing committee engagement, preparing materials and presentations for high‑stakes leadership discussions.
• Produce thought leadership and strategic communications materials, and continuously ensure all existing materials reflect current vision and strategic priorities
• Create and present quarterly organizational performance reports for senior leadership, delivering clear, data‑driven insights.
• Conduct market research and competitive analysis to identify high‑potential segments that strengthen Sheraa’s startup enablement efforts and guide new initiatives.
• Contribute to broader high-priority operational needs such as event planning, program coordination and execution of startup incubation and support initiatives.

• Led critical workstreams for organizational and operational strategy development, synthesizing input from 8 diverse departments
• Led 2024 Sheraa Impact Report development, coordinating 20+ internal and cross-border stakeholders while compiling 7 years of organizational data
• Built organization's first structured KPI tracking framework, establishing 100+ KPIs and transforming ad-hoc reporting into systematic insights
• Supervised main stage operations at Sheraa flagship event - Sharjah Entrepreneurship Festival - coordinating programming for 50 speakers and VIP protocols

Bachelor of Science - Management Information Systems 

University of Sharjah

(2017 - 2021)

• Minor: Finance
• GPA: 3.9 / 4.0