Hanan Islam

Accomplished sales and customer service professional with 9+ years of proven success driving revenue growth, customer satisfaction, and brand visibility across retail and wholesale channels in UAE. Expertise in modern trade, key account management, and cross-functional team leadership. Recognized for delivering consistent sales growth, optimizing operational efficiency, strengthening retailer partnerships, executing product launches, and implementing data-driven strategies to enhance sell-through and market presence.

Assistant Sales Manager | Samsung TV at Al Futtaim Electronics (2020-01 – Present)

• Led commercial operations across UAE, achieving 22% annual revenue growth for flagship brands consistently.
• Drove modern trade and wholesale growth, managing Carrefour and other key national accounts efficiently.
• Delivered double-digit growth (+15% YoY) through pricing strategies, promotions, and flawless execution standards.
• Managed and motivated cross-functional teams of over 30 Sales Promoters, Account Managers, and Executives.
• Collaborated closely with Supply Chain, Marketing, Finance, and Operations to ensure smooth execution.
• Conducted store visits, retail audits, and competitor research to optimize brand positioning effectively.
• Supported new product launches, coordinating with teams and retailers to maximize sell-in performance.
• Monitored sales performance and KPIs, generating actionable insights to improve forecasts and strategy.
• Researched competitors, market trends, and white-space opportunities, driving incremental revenue streams successfully.

Sales Executive | X-Box, Nokia, Toshiba at Al Futtaim Electronics (2017-01 – 2019-12)

• Managed key accounts including Carrefour and dealer channels, achieving consistent revenue growth annually.
• Maintained strong relationships with supervisors, store managers, department heads, and staff professionally.
• Communicated offers, promotions, and product information to product managers to enhance sales visibility.
• Submitted daily, weekly, monthly, and annual sales reports to management for accurate performance tracking.
• Developed strategic market action plans to maximize revenue, collections, and address overdue account issues.
• Oversaw visual merchandising, in-store displays, and branding as per company and product guidelines.
• Assisted retail activations, product launches, and promotions across modern trade and dealer channels.
• Coordinated with internal teams for pricing accuracy, stock availability, and promotional readiness consistently.
• Conducted competitor analysis and store visits to enhance execution and maintain strong market presence.

Bachelor of Commerce in B.Com – University of Sindh, Pakistan (2012-01 – 2014-12)