Jawad Sarwar

I work as a Principal Product Designer, helping teams design and improve complex digital products. I focus on key journeys, UX, and UI so products are easier to use and deliver better results.

Principal Product Designer with 15+ years designing complex SaaS products, fintech journeys, and services used by millions across MENA and beyond. I specialize in turning messy, high‑stakes workflows into clear, scalable experiences that improve activation, retention, and revenue. I have led design in agencies, startups, and my own studio, from problem framing through UX, UI, and design systems with founders, product leaders, and engineering teams.

I studied Computer Science at Govt. Murray Graduate College and built my career through 15+ years of hands‑on product design work. Most of my growth has come from shipping real products, leading design in agencies and startups, and ongoing learning in UX, systems thinking, and product strategy.