Regional Communications & Digital Lead
أرسل عرض عمل مباشرة لهذا المرشح
Team head, major responsibility is to develop communication solutions and integrated communications strategies across several industries, which help grow their business and achieve desired outcomes
Experience in comms. planning and administering media strategies and buying programs, establishing market assignments, and initiating broad scale digital media matters for internal/external clients. Ability to implement communications strategies that understand the modern consumer behaviours and journeys in making purchases across different categories. Exceptional ability to perform extensive analysis utilizing MarTech tools to plan, execute, and measure marketing campaigns. Able to assist businesses in maximizing their marketing ROI and to improve the overall conversion rates. 14 years of experience with leading global agency “Publicis Media, and 3 years with one of the fastest growing agencies in the region “Its Communications”.
Bachelor of Science with emphasis in Banking and Finance - Lebanese American University
Technical Proficiencies: Microsoft Applications, Statex, Zplan, TGI (Consumer & Media Research), Social Media ad manager, Martech tools (Social Media Management / Social Listening platforms)
Languages: Arabic & English (Fluent), French (Fair)
Personal Development: Presenting with Confidence, Negotiation Skills, SOCCER Strategies, Google certifications, Social media certifications “Facebook / Tiktok / Snapchat / LinkedIn.