
Paula Martínez
DESIGN, PATTERNMAKING & GARMENT CONSTRUCTION
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Sobre mí
Fashion Design & Patternmaking student at IED Madrid with professional experience in marketing and brand strategy. Passionate about design and garment development. Currently based in Madrid, relocating to Puerto Rico from June through September 2026. Looking for opportunities to apply my creative and technical skills while expanding my knowledge.
Experiencia
Internship at Cléa Studio (2026-05)
Support daily studio operations including patternmaking, garment fitting and adjustments, and production tasks.
Planner at VML Puerto Rico (2024 – 2025)
Developed strategies and market research alongside creative teams to drive business results. Worked with brands including Ford, Coors Light, Nestlé, Government of Puerto Rico, and Liberty PR. Participated in the organization of the first Effie Awards Puerto Rico and served as a first-round judge for Effie Awards Latin America.
Jr Planner at DDB Puerto Rico (2021 – 2024)
Collaborated on campaign strategy, analyzing consumer behavior and refining proposals to deliver brand results. Worked with brands including Kia, Medalla Light, McDonalds, L'Oréal, T-Mobile, and Rimas Music. Served as a judge for Effie Awards Latin America.
Educación
Ciclo Formativo de Grado Superior in Patronaje y Moda – Istituto Europeo di Design (IED Madrid) (2027)
BBA in Marketing – Loyola University New Orleans (2017 – 2021)
Minor in Digital Filmmaking – Loyola University New Orleans (2017 – 2021)

