Alex Thoré

My favorite quotes are linked to strategic and result leadership: “Great minds don’t sleep. They dream.” and “A goal without a plan is just a wish.” Combining local and international experience, I’m a passionate and result driven business leader that guides and develops diverse teams in evolving consumer landscapes. Building on 25+ years of marketing, advertising, media and sales experience in both corporate and agency, my destination is to lead businesses towards added value through innovative marketing leveraging all possibilities in an integrated traditional and digital world.

TurnoverFunctionStart dateTop AdvertiserFounding strategist – Brand activation &

• ContentOct ‘19Top retailFounding manager – Performance marketing consultancy in actionJul ‘186 bn €CRM, Branding &

• Communication Director Jan ‘16Branding &

• Communication DirectorJul ‘1310 bn €Connection Strategy &

• Brand Activation Director NW EuropeFeb ’12Brand Activation Director NW EuropeAug ’101 bn €Marketing Director My CokeAug ’08Marketing Manager StillsJan ’07Marketing Manager My FlavorsApr ’06300 mio €Marketing Manager Corporate, Core Business &

• DessertJul ’04Key Account ManagerFeb ’03Senior Brand ManagerJan ’01 Senior Brand ManagerJan ’00Brand ManagerApr ’98 Junior Brand ManagerAug ’96

Solvay Business School - VUB