Florent Diverchy

Marketing Intelligence Manager at Produpress (2022-04 – Present)

Transformation raw data into contextualized insights, verified knowledge, and actionable wisdom, to take the right marketing decisions

Marketing Ethics Think Tank Captain at Belgian Association of Marketing (2020 – Present)

Chairman at Repropress (2025-01 – Present)

Repropress is the Belgian copyright management organisation representing publishers in the field of reprography and related rights.

Administrator at We Media Belgium (2025-01 – Present)

We Media is the Belgian federation representing magazine publishers and content-driven media brands.

Community Ambassador at Belgo-American Chamber of Commerce (BELCHAM) (2021-07 – Present)

Member of the core ambassador team (7 for United States + 2 for Belgium)

Innovation Jury Member at Various Organizations from the global Innovation ecosystem (2014-01 – Present)

• 2022-...: Global Startup Awards (Copenhague, Denmark) - Jury of the Eurasia, SAARC, North Africa, East Africa & West Africa zones, and Global Grand Finale Jury
• 2021-...: Upvising startup pitch contest (London, UK)
• 2014-2020: Bisnode Group Innovation Award (Stockholm, Sweden)
• 2024-...: Ardent Invest "Ardent Awards: category Cities" (Liege, Belgium)
• 2017-...: INNOVATION & DEVELOPMENT AWARD - AMMA Awards (Brussels, Belgium)

Teacher, Lecturer, Academic Coordinator at Various Schools & Training Institutions (2016-08 – Present)

Course on Brand Strategy, Marketing Ethics, Digital Marketing, Consumer Behavior, Market Research, CRM, Innovation in:

• European Communication School (Brussels, Belgium)
• ICHEC (Brussels, Belgium)
• Solvay Business School (Brussels, Belgium)
• College of Art and Design (Brussels, Belgium)
• Crea (Geneve, Switzerland)
• Career Foundry (Berlin, Germany)
• NCOI Learning (Mechelen, Belgium)
• UBA (Brussels, Belgium)
• BAM (Brussels, Belgium)
• PXL (Hasselt, Belgium)
• IHECS (Brussels, Belgium)
• BAS (Mechelen, Belgium)
• HEC Management School (Liege, Belgium)

Public Speaker at Freelancer (2011 – Present)

Public speaker at various events, including:

• 2024: IHECS Conference: "The future of content creation"
• 2024: Belgian Presidency's European Consumer Pre-Summit "Ethical Marketing and Cross-Sector Partnerships", with Belgian State Secretary for the Budget and Consumer Protection Alexia Bertrand
• 2023: FEDMA Annual Event - Panel Expert on ethical frameworks
• 2023: 12th EURINT INTERNATIONAL CONFERENCE - Challenges and future prospects for a resilient Europe (Iasi, Romania)
• 2022: Conference of European Statistics Stakeholders (Universita La Sapienza, Rome, Italy) "Report on the expert recommendation for Business to Statistics Offices data re-use"

Member of the Expert Group on "Facilitating the use of new data sources for official statistics" at Eurostat (2021-02 – 2024)

Member of the Group Innovation Board at Bisnode Group (2014 – 2020)

Data Marketing Expert at Black Tiger Belgium (formerly Bisnode Belgium) (2002-12 – 2022-04)

Consulting, Explanation, Evangelization, Advices, Optimization, Auditing in the field of ethical usage data in Digital Marketing

Master in Human-Machine Communication (Generative AI) – Université de Provence - Avignon (1998 – 2000)

Master in Computing Science – Université de Savoie - Technolac (1993 – 1999)