End to end objective driven
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Throughout my, more than 20 years’, professional career active in the world of communication and digital media, through my experiences in agencies, in sales houses and with advertisers, I have developed an expertise and a transversal mastery of digital touchpoints that connect brands and consumers. Over time, the line between off-line and on-line has become increasingly blurred in media plans, I have also developed a knowledge of so-called traditional media as a result.
This variety of experiences allows me to structure my profile around 4 key domains of competences : 1/ (Digital) Strategic Planning, 2/ (Digital) Project Management, 3/ Sales Development, 4/ Campaign management
These multidimensional skills are complemented by a multicultural adaptability that has been acquired very early, given my family context. A strength that was sharpened throughout my career through my integration in companies with very diverse profiles: Multinationals, SMEs, start-ups, …
Last but not least, from this varied course follows the development of high-quality interpersonal skills. Clients, colleagues as well as employees all form profiles with which I have developed strong mutual relationships, indispensable for achieving the mutually agreed objectives.
Worked in several verticals and job functions.
Analytics, Campaign management, CRM automation, reporting, ...
GA4,inhouse tools …
(Google Analytics + Tag Manager, Piwik,
Adobe Analytics cloud, ComScore, Nielsen)
(Google data Studio, Excel/Powerpoint, DashThis,
FULL-STACK WEB DEV
(HTML, Javascript, DB, AWS,…)
(Jira, Slack, TeamLeader, Basecamp)
(Drupal, WordPress, Squarespace,
MS Sharepoint, Wix,..)
(MockFlow, Balsamiq, Proto IO,
Zeplin, UXPin)