Bruno Baldassarrini

Senior technology and professional services executive with more than 20 years of experience leading IT services, infrastructure, deployment, and service transformation initiatives across complex business environments. Strong background in strategic leadership, operational excellence, customer experience, and business expansion, with a proven ability to align technology services with corporate objectives and market demands. Recognized for combining technical depth, business vision, and leadership capability to deliver sustainable results, strengthen customer relationships, and build high-performing teams across regional and cross-functional structures.

Head of Professional Services - LATAM at Lenovo (2019-01 – 2024-07)

Led Lenovo's Professional Services organization across Latin America, driving regional service strategy, operational execution, and business growth initiatives.

• Led Lenovo's Professional Services organization across Latin America, driving regional service strategy, operational execution, and business growth initiatives.
• Defined strategic priorities across imaging, deployment, mobility, and related technology services, aligning regional market requirements with business objectives.
• Directed the regional ITC roadmap, integrating country requirements, stakeholder priorities, and resource planning to support scalable execution.
• Partnered with sales, product, hardware, and software leadership to strengthen service positioning, commercial expansion, and customer value propositions.
• Drove service delivery excellence through governance, performance management, and continuous improvement focused on quality, customer satisfaction, and SLA performance.

Head of Professional Services - Brazil at Lenovo (2015-09 – 2018-12)

Led Lenovo's Professional Services organization in Brazil, driving service strategy, operational execution, and business expansion initiatives.

• Led Lenovo's Professional Services organization in Brazil, driving service strategy, operational execution, and business expansion initiatives.
• Defined and executed strategic priorities across imaging, deployment, mobility, and related technology services, aligned with business goals and market demand.
• Strengthened customer relationships and executive stakeholder engagement, supporting long-term business development and service quality improvement.
• Led and developed teams to deliver high-performance results in a dynamic, customer-centric environment.

Service Manager at Lenovo (2014-06 – 2015-09)

Managed service operations and delivery performance, ensuring alignment with business objectives, customer expectations, and service quality standards.

• Managed service operations and delivery performance, ensuring alignment with business objectives, customer expectations, and service quality standards.
• Supported cross-functional execution, issue resolution, and continuous service improvement initiatives.
• Monitored service metrics and drove corrective actions to enhance delivery effectiveness and customer outcomes.

Pre-Sales Technical Lead at IBM (2013-01 – 2013-12)

Supported business development by translating client needs into tailored infrastructure and technology solutions.

• Supported business development by translating client needs into tailored infrastructure and technology solutions.
• Delivered executive and technical presentations on IBM Power solutions and cloud computing offerings.
• Contributed to solution design discussions involving topology, architecture, and data center environments.

Senior Technical Consultant at Nextel Telecomunicações (2013-01 – 2013-12)

Supported mission-critical UNIX/Linux environments, enterprise applications, databases, and ERP platforms across production and testing.

• Supported mission-critical UNIX/Linux environments, enterprise applications, databases, and ERP platforms across production and testing.
• Managed updates, patching, backup, and recovery routines to support continuity and disaster recovery readiness.

UNIX / Network Support Analyst and Pre-Sales Manager at MPE Soluções (2008-01 – 2012-12)

Managed client engagements involving infrastructure architecture, virtualization, cloud, storage, backup, and UNIX/Linux environments.

• Managed client engagements involving infrastructure architecture, virtualization, cloud, storage, backup, and UNIX/Linux environments.
• Supported database teams, performance analysis, troubleshooting, and operational stability across critical enterprise environments.
• Developed shell scripts and automation routines to improve operational efficiency and process reliability.

MBA in Business Administration - Strategic Information Technology Management – Fundação Getulio Vargas

Bachelor of Engineering (B.E.) in Computer Engineering – Universidade Metodista de São Paulo