Fernanda Pedroso

Professional with more than 10 years of experience in structured corporate environments, with a background in information management, data analysis, performance monitoring, documentation, CRM, operational planning, and customer and stakeholder relationship management. Hands-on experience with Advanced Excel, Power BI, Salesforce, Veeva CRM, IQVIA, Close-Up, Word, PowerPoint, Zoom, dashboards, KPIs, and corporate systems, using data to identify priorities, monitor results, maintain updated records, and support decision-making.

Experience with customer information management, inventory, demand, pricing and order tracking, schedule organization, deadline management, and execution of activities in accordance with corporate procedures and standards. Analytical, organized, and detail-oriented professional, with the ability to quickly learn new systems, interpret instructions, research information, handle large volumes of data, and maintain accuracy and consistency in execution.

Vaccine Consultant II | Temporary, Paternity Leave Coverage at GSK — GlaxoSmithKline (2026-04 – 2026-08)

• Managed customer, territory, and activity information in CRM systems, maintaining structured records and monitoring coverage, frequency, and performance indicators.
• Analyzed market data, Power BI dashboards, CRM information, and KPIs to identify trends, priorities, and opportunities and support action plans.
• Worked with information from multiple sources, ensuring organization, accuracy, and timely record updates.
• Independently planned schedules and priorities while coordinating multiple locations, stakeholders, and deadlines.
• Monitored product availability, demand, and related information with distributors, pharmacies, and points of sale.
• Organized Mini Meetings, training sessions, meetings, and in-person and virtual events, coordinating information and execution.
• Performed activities in accordance with corporate procedures, compliance requirements, documentation standards, and quality guidelines.

Senior Sales Representative | Technical Consultant at InBetta — Nanotechnology / Immunology (2023-08 – 2026-04)

• Managed customer portfolios, information, schedules, priorities, and interaction history with a high level of autonomy and organization.
• Analyzed data and performance indicators in Power BI and market sources to identify opportunities and support decision-making.
• Worked with large volumes of technical and scientific information, reviewing content and translating complex data into clear and structured communications.
• Researched and interpreted relevant information to tailor approaches to different customer needs.
• Maintained organized and consistent records and monitored different stages of customer relationships.
• Participated in training sessions, meetings, and in-person and digital initiatives involving multiple stakeholders.

Business Consultant at Hypera Pharma (2022-05 – 2023-08)

• Managed customer portfolios, schedules, priorities, and activity tracking through CRM systems.
• Used KPIs and market information to monitor performance, identify deviations, and adjust priorities.
• Monitored inventory, demand, and product availability across points of sale, maintaining updated information.
• Worked with customers and internal teams to support the execution of campaigns and commercial processes.
• Reorganized priorities and work plans according to changes in demand and market conditions.

Sales Representative / Medical Accounts Consultant at Aché Laboratórios Farmacêuticos (2014-02 – 2021-07)

• Managed a large customer portfolio for more than seven years, organizing information, schedules, priorities, targets, and follow-up activities.
• Monitored inventory, demand, pricing, and orders across points of sale.
• Analyzed market audits, databases, and performance indicators to identify trends and define priorities.
• Developed and monitored action plans with defined objectives, deadlines, and performance tracking.
• Maintained organized and updated customer and account information.
• Worked in accordance with internal policies, procedures, compliance requirements, commercial standards, and corporate codes of conduct.

Flight Attendant at TAM Airlines (2011-01 – 2013-09)

• Provided customer service to passengers from different backgrounds and nationalities in a highly regulated environment.
• Performed operational procedures and safety protocols accurately and consistently.
• Worked according to defined instructions, checklists, rules, and standards.
• Developed strong organization, communication, attention to detail, problem-solving, and ability to perform under pressure.
• Gained professional experience in a multicultural environment focused on service excellence.

Bachelor’s Degree in Biomedicine – Uninter (2024 – 2027)

Completed Higher Education in Business Administration / Business Process Management – Universidade La Salle (2006 – 2012)

MBA in Marketing and Sales – Universidade La Salle (2012 – 2013)

Technical Diploma in Data Processing / Information Technology – Colégio Cristo Redentor – Ulbra