Heloisa Piccirilli

Hello! I'm Heloisa, a brazilian psychologist and digital product manager. I've got great experience in digital business (+2 years) and product management (5+ years), working in several companies including Amazon, two major Brazilian unicorns (QuintoAndar and Nubank) and renowned financial institutions (Easynvest and Itaú).

In addition to having had the experience of building products in different niches and market segments (real state, payments, finance/investments, e-commerce), I have also led both customer facing and internal tools, from the conception and launch of new products from scratch to the growth of already consolidated products. Passionate about consumer behavior analysis, I want to design and co-create products that really make a difference by solving a real problem in an easier way.

I've got great experience in digital business (+2 years) and product management (5+ years), working in several companies including Amazon, two major Brazilian unicorns (QuintoAndar and Nubank) and renowned financial institutions (Easynvest and Itaú). In addition to having had the experience of building products in different niches and market segments (real state, payments, finance/investments, e-commerce), I have also led both customer facing and internal tools, from the conception and launch of new products from scratch to the growth of already consolidated products. Passionate about consumer behavior analysis, I want to design and co-create products that really make a difference by solving a real problem in an easier way.

I'm a BA in psychology (USP - University of Sao Paulo, 2016) and post-graduate in Business Administration (Insper, São Paulo, 2021). I've also certificate in several Digital Product Schools (such as Tera, Reforge) and currently teach Product Management at CoderHouse.