Juliana Uechi

Own data and reporting, combining hands-on work (daily SQL on BigQuery, Looker Studio dashboards used by Marketing, Sales, CS) with 5-person team leadership. Oversaw the launch of AI-powered GTM workflows: Account Growth Radar, Fireflies-to-HubSpot meeting intelligence, and automated insight generation Led the B2B CRM migration from Salesforce to HubSpot, reducing costs by 47%

GTM Sr Manager at Revelo (LATAM & US) (2024-01 – Present)

• Own data and reporting, combining hands-on work (daily SQL on BigQuery, Looker Studio dashboards used by Marketing, Sales, CS) with 5-person team leadership.
• Oversaw the launch of AI-powered GTM workflows: Account Growth Radar, Fireflies-to-HubSpot meeting intelligence, and automated insight generation
• Led the B2B CRM migration from Salesforce to HubSpot, reducing costs by 47%
• Redesigned AE compensation through cohort and scenario modeling, front-loading incentives. As results sales went up 15% QoQ

Marketing Analytics, Operations & Growth Sr Manager at Revelo (LATAM & US) (2022-01 – 2024-01)

• Led a 15-people team across design, lead generation (paid channels), marketing operations, and analytics
• Built the measurement backbone of the US business from day zero: Integration of GA4, paid channels and our platform to BQ, tables implementation, dashboards and reporting
• Implemented and optimized HubSpot Marketing Hub; led the GA-to-GA4 migration

Latam Growth Manager at Revelo (LATAM & US) (2020-01 – 2022-01)

• Led a 7-person team; launched campaigns across LATAM with new channels: LinkedIn Job Posts, Facebook Ads, Google Ads
• CRM Migration from Drip to Salesforce Marketing Cloud

Latam Growth Analyst at Revelo (LATAM & US) (2018-01 – 2020-01)

• Scaled LinkedIn Job Posts from 3% to 70% of budget, increasing qualified candidates on the platform by 160%
• Built a reactivation campaign that reduced CPA by 90% during the pandemic (6 months)

Bachelor in Electrical Engineering – Escola Politécnica da USP (2012-01 – 2017-01)