Marketing Executive
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My expertise lies at the intersection of affiliate marketing, search engine optimization (SEO), and performance-driven lead generation. Since launching my first digital venture in North Miami Beach in 2009, I've fortified my technical background at MIT. I've dedicated my career to designing scalable systems that drive high-quality, intent-driven traffic and conversions.
With nearly two decades in the affiliate marketing world, I've mastered the art and science of optimizing digital properties for maximum visibility and ROI—leveraging data analytics, AI, and predictive modeling to deliver exceptional results. My prior experience in both sales and marketing enables me to create compelling campaigns that appeal to target audiences and guide them efficiently through optimized funnels. I don't just create campaigns; I build data-powered affiliate marketing ecosystems focused on long-term SEO growth, increased partner revenue, and highly efficient customer acquisition at scale.
President at Shrimp, Inc. (previously LeadBully.com, acquired by ClickSmartoon™) (2009-01 – Present)
Lead a marketing agency & affiliate network that creates and acquires consumer-centric digital brands and traffic-rich assets producing service-related inquiries in the financial & home services sectors.
Founder & Lead Developer at LeadFusil (2020-05 – Present)
Built AI-powered lead generation and distribution platform with predictive analytics for lead optimization and machine learning models for lead scoring.
Founder at AdverMall™ (2010-06 – 2024-12)
Developed a digital marketing course teaching entrepreneurs how to build businesses through relationship-driven email, paid search, display, and affiliate marketing.
Inventor & Patent Holder at Golf Ball Charger (2016-01 – 2023-01)
Invented and patented a golf-ball-sized electronic charging device for mobile phones.
Certificate in Big Data, AI, and Machine Learning – Massachusetts Institute of Technology
Course in Tackling the Challenge of Big Data – Massachusetts Institute of Technology (2014)
Certification in Google AdWords Certified Professional – Google
