Faaiza Raja

Commercial Strategist and Bachelor of Laws (LLB) graduate offering 15+ years of automotive industry leadership spanning retail dealership management, enterprise B2B SaaS solutions, and statutory compliance. Proven track record of architecting high-value commercial agreements, designing ethical consumer credit workflows, and safeguarding institutional risk across provincial and federal regulatory frameworks (OMVIC, PIPEDA, ISO 27001). Recognized as the No. 1 SaaS presenter nationally for driving client adoption, relationship retention, and commercial revenue growth.

Territory Manager – Automotive Digital SaaS - 360 Agency - Western Ontario

(2025-01)

• Territory Growth: Direct enterprise software adoption across Western Ontario, negotiating complex B2B SaaS licensing agreements with automotive dealer principals.
• Regulatory Alignment: Consult dealerships on digital inventory management and consumer lead capture to ensure 100% adherence to OMVIC advertising mandates and the Consumer Protection Act.
• Data Privacy Governance: Audit client CRM implementations to guarantee end-to-end data security and compliance with PIPEDA and provincial privacy standards.
• Key Achievement: Recognized as the No. 1 SaaS Presenter Nationally for highest conversion benchmarks and exceptional platform delivery.

Event Manager – Automotive Retail Acquisitions - Bullseye Sales Events - Toronto, ON

(2021-09 - 2022-09)

• Campaign Leadership: Led high-impact dealership sales events across Ontario, managing on-site inventory disposition, client turnover, and retail financial operations.
• Dispute Mediation: Served as primary adjudicator for sensitive transaction grievances, utilizing Alternative Dispute Resolution (ADR) techniques to eliminate legal risk and customer complaints.
• Lender Liaison: Structured customized credit solutions directly with Tier-1 and secondary automotive lenders for complex borrower profiles.

Finance & Insurance (F&I) Manager - Woodbine Toyota - Etobicoke, ON

(2020-08 - 2021-08)

• Financial Management: Directed prime and subprime vehicle financing portfolios, warranty packages, and financial products with full regulatory transparency under OMVIC.
• Credit Advocacy: Rehabilitated rejected credit applications by performing detailed debt-service analyses and restructuring terms directly with institutional underwriters.
• Risk & Compliance: Enforced strict AML, KYC, and privacy controls across all contract executions, eliminating contract kickbacks and institutional exposure.

Finance Manager Trainer - 401 Dixie Hyundai - Mississauga, ON

(2019-09 - 2020-04)

• Instruction & SOP Design: Designed operational training curricula covering ethical lending, TDSR/LTV ratios, and consumer disclosure statutory requirements.
• Transactional Auditing: Conducted systematic deal-file audits to ensure legal defensibility, ethical documentation, and complete bank covenant compliance.

Credit Analysis Manager - Performance Auto Group - Brampton, ON

(2017-09 - 2019-04)

• Credit Underwriting: Assessed consumer credit bureaus, risk tiers, and assets to assemble rigorous credit approval files for automotive lenders across high-volume dealership workflows.
• Statutory Oversight: Ensured dealership processes complied strictly with OMVIC regulations and institutional risk frameworks.

Lease and Retention Manager - Northwest Toyota - Brampton, ON

(2016-04 - 2017-09)

• Retention Optimization: Managed maturing lease portfolios and equity turnover cycles, negotiating renewals and trade-ups to maintain strong brand loyalty and sales pipelines.
• Deal Restructuring: Evaluated residual valuations and consumer financial profiles to formulate compliant, competitive lease buyouts and refinancing agreements.

Administrative Coordinator / Office Manager - Woodbine Toyota

(2013-10 - 2016-04)

Oversaw back-office workflows, deal compliance processing, and administrative operations.

Dealership Administration & Client Reception - Mississauga Toyota

(2012-01 - 2013-10)

Dealership Operations & Client Reception - 427 QEW Kia

(2011-05 - 2012-01)

Negotiation Mastery - Harvard Business School Online (2026)

Bachelor of Laws (LLB, Honors) — Upper Second Class Honours (2:1) - Commercial Law, Contract Law, Public Law, Tort Law, Criminal Law, and Cross-Border Commercial Dispute Resolution - University of Buckingham (2023-01 - 2024-12)