Harry Reyes

I lead creative teams and communication strategies across social organizations, educational institutions, and companies. A graphic designer by training, I now combine design vision with project, budget, and people management.

I bring over 8 years of experience in design and communication: I coordinated multidisciplinary teams —designers, illustrators, developers, instructional specialists— leading brand strategy, digital marketing, and end-to-end project and budget management. This experience includes remote collaboration with international companies in the UK, the US, and Germany, communicating in English directly with clients and creative teams.

I led institutional communications for a social foundation, managing 20+ projects and 60+ events annually, and earning 100+ valuable media mentions. I coordinated the design department of a nationwide government educational program with a team of 25+ professionals, developing an augmented reality application, multimedia educational content, and a custom-built platform. At an educational foundation, I led the creative department and built a virtual learning platform from the ground up, reaching over 200 daily active students.

I have advanced proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign, After Effects, Premiere Pro), and I integrate AI tools into my content management and production processes.

I specialize in branding and brand identity, as well as the implementation of virtual educational platforms, with experience in instructional design applied to learning environments.

I'm looking for my next challenge with international teams, organizations, and companies that need creativity backed by strategic vision and leadership. Reach out: harryreyes.hi@gmail.com.

Creative Consultant — Aug 2026-Present

Independent projects in branding, brand identity, and strategic communication. Available for remote opportunities.

Head of Communications, Fundación Rafael Meza Ayau — Oct 2023-Jul 2026

Led institutional communication strategy for a social foundation, managing a team of 2 and coordinating external providers in multimedia, PR, and digital strategy. Managed the annual communications budget and led brand manuals and materials for 20+ social projects and 60+ institutional events per year, achieving 100+ media mentions annually. Built an AI-supported product management system for the team and led annual strategic planning.

Coordinator of Creative Area, FUSALMO — Jan 2022-Oct 2023

Coordinated the creative area, leading a base team of 3 designers and illustrators plus external collaborators on select projects. Worked closely with software development and pedagogical specialists on CMS/LMS systems. Led development of a virtual education platform and multiple online courses using project-based and problem-based learning, reaching 200+ daily active students.

Design Coordinator, Ministerio de Educación, Ciencia y Tecnología de El Salvador — Jul-Dec 2021

Coordinated the design area for a national education program (Escuela Abierta para la Convivencia), leading 25+ creative professionals from concept to delivery of a custom web platform, virtual workshops, video tutorials, and a nationally distributed augmented reality app.

Graphic Designer & Illustrator, Madison Advertising — Apr-Jun 2021

Designed digital assets, brand manuals, and graphic resources for international clients in the UK, US, and Germany, remotely, communicating directly with clients in English.

Learning Object Designer & Illustrator, FUSALMO — Jan-Jun 2021

Designed virtual learning materials and interactive content (H5P, Genially), structured courses in LearnDash/WordPress, and illustrated and animated interface graphics and characters.

Full Stack Designer & Team Lead Manager, Ministerio de Educación — Jul-Dec 2020

Built the visual identity for a national education program and helped redesign it for fully virtual delivery during the pandemic. Promoted to Team Lead Manager, leading a design team of 5.

Bachelor's Degree, Graphic Design — Universidad Don Bosco (2016-2021)

Technical Vocational Baccalaureate, Graphic Design — Colegio Don Bosco (2013-2015)