Helen Williams

As a recent Communications graduate from SFU, I possess strong academic skills in research, writing, and analysis. Working as a freelance social media manager, across diverse industries, my focus on viewer-centric strategies has consistently driven success for my clients. I excel in fostering brand growth through a combination of hard work, attention to detail, innovative thinking, and exceptional organizational skills.

I am eager to leverage my education and hands-on experience to make impactful contributions to your company.

Social Media Manager— Freelancer

Nov 2023 - Current

• Conducted market research to define business goals, identify target audiences, and discover market trends
• Developed marketing strategies, increasing audience engagement resulting in 70% growth rate
• Managed the content creation process from planning to posting
• Optimized content using SEO and trending audios, enhancing overall content performance resulting in 30k views within the first month
• Proactively engaged with the community, fostering relationships, and enhancing brand loyalty

Server, Bartender —Dinakis Mediterranean Grill

Sep 2021- Aug 2022

• Served food and beverages promptly
• Used a POS system to place orders, manage bills, and handle complimentary items
• Cultivated warm relationships with customers
• Maintained clean and organized dining areas to uphold restaurant hygiene standards
• Worked as a team with other servers and kitchen staff
• Took a leadership role by training new hires
• Exceeded sales target by 7% by up-selling appetizers and drinks based on specific tastes and interests of diners
• Made drinks and gained knowledge on different wines

Service Receptionist —Westwood Honda

June 2021- September 2021

• Managed multi-line phone system
• Greeted incoming customers and directed them accordingly
• Prepared business correspondence and invoices
• Followed up with past clients
• Updated clients’ auto service repair folders
• Helped to restock inventory of cars by delivering it from suppliers to dealerships
• Processed client’s car rental orders

Front Desk Receptionist — H&R Block

Jan 2021- May 2021

• Greeted clients
• Answered phone calls and took messages
• Followed up with past clients
• Referred clients to available tax professionals
• Handled payments
• Assisted in filing of tax returns

Bachelor Degree in Communications from SFU and multiple online marketing certifications.