Ifeoma Iwuoha

Senior / Lead Product Manager with 5+ years of experience driving strategy, execution, and growth across Fintech, SaaS, marketplaces, and data-driven B2B/B2C products, including AI-powered solutions. Proven in leading 0→1 launches and scaling growth-stage products by turning ambiguous challenges into clear direction, measurable outcomes, and scalable systems. Focused on revenue, acquisition, retention, and efficiency through experimentation, cross-functional leadership, and data-driven decisions.

Lead Product Manager - Belyfted & BelyftedPay - United Kingdom, Remote

(2022-05)

Led 0→1 launch of wallet and payment infrastructure product.

• Led 0→1 launch of wallet and payment infrastructure, scaling to 50K+ users and driving 60% growth in transaction volume through merchant integrations.
• Increased transaction success rate by 25% and reduced system latency by 30% by redesigning API architecture, optimizing routing logic, and implementing intelligent retry systems.
• Drove 40% year-over-year revenue growth by introducing value-based pricing, expanding feature offerings, and securing strategic partner integrations.
• Reduced partner onboarding time by 35% by rebuilding developer experience (API documentation, sandbox environment, onboarding flows), accelerating time-to-integration.
• Improved platform reliability and user trust by prioritizing core system stability over feature expansion, directly impacting retention and revenue consistency.
• Led cross-functional teams across engineering, design, compliance, Finance and business to deliver high-impact releases aligned with company-wide goals.

Senior Product Manager - CvtoCareer - Australia, Remote

(2023-04 - 2025-12)

Senior Product Manager for AI-Powered Career Platform.

• Scaled active user base by 3x within 12 months by redesigning onboarding experience and launching AI-driven personalization across user journeys.
• Increased paid subscription revenue by 30%+ through tiered pricing models, value-based packaging, and optimized paywall strategies.
• Boosted user engagement by 40% and retention by 25% by introducing personalized AI recommendations and real-time feedback loops.
• Improved onboarding conversion by 18% and feature adoption by 20% through structured experimentation (A/B testing, cohort analysis, funnel optimization).
• Reduced churn by 15% by aligning lifecycle messaging, product experience, and engagement strategies with segmented user behavior.

Product Manager - Yuniq Solutions Technology - Nigeria, Hybrid

(2021-02 - 2023-07)

Delivered SaaS and digital solutions for enterprise and SME clients.

• Delivered SaaS and digital solutions for enterprise and SME clients, aligning product strategy with business goals across efficiency, revenue, and scalability.
• Reduced manual operational processes by 30% and improved turnaround time by 25% by implementing workflow automation and system integrations.
• Increased customer retention by 20% through structured discovery, continuous feedback loops, and iterative product improvements.
• Improved product delivery timelines by 30%+ by introducing Agile frameworks, refining backlog prioritization, and strengthening cross-team collaboration.

Doctor of Optometry - Optometry - Imo State University