Executive Producer/Digital Strategist
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I'm an award winning digital and broadcast executive producer with 20 years experience who also happens to be an empathetic leader.
I'm known for being the co-executive producer of Entertainment Tonight Canada - during my tenure I won 2 CSAs (plus 17 other nominations) & CCMA award. As co-executive producer of Entertainment Tonight Canada, the management team and I oversee 70+ staff to produce a daily, half-hour network show that is watched by over half a million Canadians every day.
I'm known for producing 5 live New Year's Eve Specials for Global TV that included performances by Keith Urban, Demi Lovato, Celine Dion, and Shawn Mendes. These shows reached over 4 million Canadians at the stroke of midnight and were nominated for two Canadian Screen Awards. I also launched "ETC Live" the first ever daily live entertainment show streamed on Facebook and Youtube, proving I can see trends before they happen, take risks doing things before it becomes mainstream
Under my leadership, online revenue has tripled year after year, turning ET Canada's digital and social media platforms into a multi millionaire dollar business. ET Canada’s Youtube channel has over 1.5 million subscribers, a billion views from 2019-2022 , and over 250 million views on Facebook in the same period plus in just over a year grew the TikTok channel to 430K followers. Also when it comes to leadership I get buy-in from my teams when we’re embarking on an innovative new project - and I’m passionate about leading them through the process of making it a success - and watching them succeed.
Executive Producer, ETCanada.com & Co-Executive Producer, Entertainment Tonight Canada from Sep 2013 - Sep 2022
Supervising Producer @ Entertainment Tonight Canada from Aug 2005 - Sep 2013
Senior Producer @ Toronto 1 from 2003 - 2005
Broadcast & Digital Consultant Broadcast & Digital Consultant
Freelance: Dec 2022 - Present ·
Providing broadcast and digital brands with assessments and recommendations of their editorial content, workflow and more. My specialities include Youtube, TikTok, Instagram, broadcast TV, live TV & entertainment/lifestyle/news content. Clients include Bell Media, Studio 10.