Strategic Marketing Operator
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Helping marketing departments harness the power of AI — because how you work matters. With deep expertise in marketing transformation, I partner with teams to identify real-world use cases where AI can boost productivity, accelerate content creation, enhance personalization, and streamline operations.
A builder at heart with a keen sense of curiosity, I thrive when tackling complex business challenges and developing clear, actionable plans that reimagine, reengineer, and rebuild to drive meaningful change. I am passionate about leading marketing operations, sales/business development transformation, digital innovation, and operational excellence across industries. Recognized for my rare blend of strategic thinking and hands-on tactical execution, I bring strong project management expertise, organizational rigor, and a sharp eye for detail. I excel at securing executive buy-in, communicating effectively across all organizational levels, and leading teams through complex change.
With over 20 years of experience across marketing, sales, and business operations, I have consistently leveraged emerging technologies to empower teams, enhance collaboration, and optimize customer-centric growth. From leading CRM and marketing automation overhauls to modernizing content supply chains and streamlining workflows, I’ve helped organizations reduce costs, increase operational velocity, and drive smarter, data-driven decision-making. Passionate about future-facing innovation, I am deepening my expertise in Artificial Intelligence (AI) to continue building scalable, tech-enabled marketing ecosystems that deliver measurable impact.
Business Administration Honours, Marketing | Southern Alberta Institute of Technology (SAIT), Calgary
