CAREER BREAK 05/2021 – 03/2024
- After the pandemic, my career got shaken up and things went on in an unexpected way: I found myself doing sales jobs which I had never thought I would do it before. I was a real estate agent in 2022 at Novaland (one of the biggest property firms in Vietnam). In 2023, I was an insurance agent at Manulife Vietnam (the biggest Canadian insurance company in Vietnam). Although I did bring some results to the companies (3.3mil CAD in real estate sales, 13,000 CAD in insurance sales), I was still inclined to Human Resources. That's the reason why I grasped the opportunity to come to Canada in March 2024 to earn knowledge from the MBA program to pursue the Human Resources career.
MARKETING & HR TEAM LEAD | WeSport (Startup) 04/2019 – 04/2021
- Conducted recruitment processes for team members emphasizing punctuality, sporty vibe, and can-do attitude, resulting in quality hires and increasing collaboration and productivity within the team.
- Designed and delivered onboarding for new employees including orientation on company values and policies, resulting in a harmonious workplace.
- Conducted a marketing plan to debut WeSport app and got 1,000 downloads during the first week, a marketing plan to double the number of followers of our Facebook page.
- Conducted regular stand-up meetings to assess team progress and address challenges effectively, leading to team members’ job satisfaction and increased dedication.
- Developed marketing activity schedules using Google Sheets for team’s preparation and execution processes, resulting in doubling the number of fanpage followers after 1 month.
- Collaborated with team to successfully organize a marketing campaign, 2 mini football tournaments, and 12 networking events in the year which not only reduced expenses spent for hiring outsourcing agent but also expanded the pool of potential investors & clients.
- Directed research on trending sports content on social media platforms to produce WeSport vlogs podcast, fostering a stronger connection with our audience and reducing user churn rate of WeSport app by 10%.
MARKETING COORDINATOR | Amberstone Media Agency 11/2017 – 03/2019
- Analyzed benefits of barter deals and created comparison tables to conduct decision-making processes, successfully utilizing company resources and enhancing monthly revenue by 15%
- Implemented pre-meeting forms to leverage team preparation and creative engagement strategies on social media platforms, reducing meeting length by 25%.
- Generated detailed minutes of meetings to document discussions and decisions at every organizational level, reducing unnecessary follow-up meetings.
MARKETING COORDINATOR | VinaCapital Foundation (non-profit) 10/2012 – 10/2017
- Established effective communication channels, including Facebook fanpage and group chat to deliver information and engage volunteers for fundraising events.
- Coordinated volunteers for Scar of Life fundraising event over 4 consecutive years to support children with congenital heart defects.
- Managed Mailchimp account to update donors and promote upcoming activities and events, resulting in 15% rise in annual donation and driving more support and awareness about our cause.