Lola Cromwell
REAL ESTATE PROFESSIONAL
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About
Strategic real estate professional with extensive experience in leasing, asset management, and market analysis across large-scale residential portfolios. Proven ability to support the acquisition, disposition, and management of real property interests, including leasehold and income-producing assets. I am skilled at conducting market research, financial analysis, and feasibility studies to inform decision-making.
Strong background in negotiation, stakeholder engagement, and regulatory compliance, with a focus on maximizing asset value and operational performance.
Experience
Leasing Representative / Property Coordinator - JLL
(2025-01)
- Support leasing and asset management functions for income-producing properties, contributing to overall portfolio performance and valuation
- Conduct market research, rent studies, and competitive analysis to support pricing strategies and property positioning
- Assist in the preparation of property reports, financial summaries, and analysis used in acquisition and disposition decisions
- Negotiate lease agreements, renewals, and amendments with tenants, brokers, and stakeholders
- Interpret lease terms and ensure accurate lease administration in accordance with legal and regulatory requirements
- Collaborate with internal teams and external stakeholders, including brokers, consultants, and municipal representatives
- Track leasing metrics and provide data-driven insights to support asset management strategies
- Ensure compliance with corporate policies, municipal regulations, and applicable real estate legislation
Senior Leasing Representative - Greenwin Corp.
(2016-01 - 2025-01)
- Manage leasing operations for a portfolio of 2,000+ residential units, consistently maintaining 96–100% occupancy
- Execute 250–300 lease transactions annually, overseeing marketing, negotiation, and contract execution
- Conduct detailed market analysis and rental rate assessments to align pricing with current market conditions
- Negotiate lease terms, renewals, and agreements with tenants while balancing revenue optimization and retention
- Support asset performance through strategic leasing, tenant retention, and vacancy reduction initiatives
- Address tenant concerns and complex issues, ensuring compliance with the Residential Tenancies Act and internal policies
- Maintain accurate records and documentation to support reporting, audit requirements, and operational decision-making
Real Estate Advisor - Infinite Real Estate Brokerage
(2025-01)
- Advise clients on acquisition and disposition of residential and investment properties
- Conduct comparative market analysis, highest and best use assessments, and property evaluations
- Support transaction negotiations including pricing, terms, and conditions of agreements of purchase and sale
- Liaise with clients, brokers, legal representatives, and other stakeholders throughout the transaction process
- Provide strategic insights on market trends, investment opportunities, and portfolio growth
- Assist in evaluating real property interests and investment potential through financial and market analysis
