.Implemented DAX language and advanced Power BI features such as row-level security, calculated tables, and Power BI Service features to enhance report performance and user experience, resulting in a 20% improvement in report loading time.
- Composed and edited impactful marketing content including compelling blog posts, thought leadership articles and result-driven email campaigns.
- Model new processes to gather accurate data and generate monthly/quarterly reports using PowerBI comparing delivered consultants per client portfolio requirements, making analysis easier for upper management.
- Developed reports or created dashboards, providing financial-related information to make informed business decisions.
- Built effective Flow Automation strategies to enhance the customer journey and engagement efficiency by 40%
- Produced and distributed weekly/monthly/annual reports, including available-to-sell inventory reports, KPI dashboards and ad-hoc reports to support data-driven decision-making for upper management.
- Supported the Operations/Process team to develop reporting tools, documenting and analyzed campaign performance data, identified trends, and recommended optimizations, leading to a 25% improvement in overall email marketing effectiveness.
- Managed projects and served as primary liaison between client and multiple internal groups to clarify goals and meet standards and deadlines.
Conducted data analysis, created reports and dashboards using Tableau