Peter Toublaris
Marketing Lead for Growth & Campaigns – Youth Sports
Talent
Vaughan, ON, CanadaMember since May 19, 2026
Paid AdvertisingGoogle AdsGoogle Ads EditorGoogle AnalyticsCampaign ManagementKeyword ResearchCreative DevelopmentManyChatFollow Up BossCustomer AcquisitionMulti-Channel Marketing
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Paid AdvertisingGoogle AdsGoogle Ads EditorGoogle AnalyticsCampaign Management
About
With a proven track record in driving measurable growth and optimizing customer acquisition through sophisticated multi-channel marketing strategies, confident in ability to significantly enhance program engagement and ensure successful enrollment across seasons. Experienced in paid advertising, particularly across Meta and Google platforms, with skills in building automated systems and developing data-driven reports to inform strategic decisions.
Experience
Performance Marketing Specialist
Spearheaded campaigns that achieved strong results in competitive sectors.
- Achieved 4X Return on Ad Spend (ROAS)
- Achieved 2X Return on Investment (ROI) for clients
- Executed end-to-end campaign management, from keyword research and strategic creative development to optimization and reporting
- Leveraged Google Ads Editor and Google Analytics to refine strategies and maximize performance
- Developed automated systems using ManyChat for lead capture
- Integrated CRMs like Follow Up Boss to streamline communication and enhance member experiences
- Developed data-driven reports and used analytics to inform strategic decisions
Skills
Marketing Lead for Growth & CampaignsYouth Sports