Pinkal Patel

WordPress web developer and designer with 10+ years of experience building, launching, and maintaining responsive websites for agency clients. Most recently spent six years at Harvard Media managing a large client portfolio in WordPress, working with page builders such as Divi and Elementor and making advanced HTML/CSS adjustments where a builder falls short. Comfortable turning Figma and Adobe XD files into accurate, consistent layouts across desktop, tablet, and mobile, handling client revisions, and running thorough QA before launch.

Reliable in a deadline-driven environment and easy to work with across design, content, and development teams.

Web Developer at Harvard Media (2020-04 – 2026-07)

• Built, launched, and maintained 20+ responsive client websites in WordPress, using page builders including Divi and Elementor, with an average Lighthouse performance score of 90+ across the portfolio.
• Translated Figma and Adobe XD designs into accurate, cross-browser layouts, using custom HTML/CSS to match creative direction where builder defaults fell short.
• Handled content updates, layout adjustments, and design revisions for existing client sites, keeping visual consistency across desktop, tablet, and mobile.
• Standardized the pre-launch QA process (cross-browser and device testing, links, forms), cutting bug reports by 25% and keeping post-launch critical defects at zero.
• Worked with designers, content teams, and stakeholders to deliver 10+ projects on time and within scope.
• Reduced average page load time by 35% through image optimization, lazy loading, and caching, improving Core Web Vitals and search visibility.
• Grew organic search traffic for 5+ clients by an average of 40% over 12 months through on-page technical SEO and structured data.
• Built web forms and integrated WooCommerce, Shopify, and Google Analytics into client sites; supported sites with brand and marketing graphics when needed.
• Used AI tools (GitHub Copilot, custom scripts for metadata and alt text) to speed up repetitive work, saving roughly 5 hours a week.
• Wrote coding standards and client handoff guides that the wider team adopted.

Sr. Web and Graphic Designer at Hyperlink Infosystem (2014-11 – 2019-08)

• Developed and maintained 30+ responsive, cross-browser websites for clients across e-commerce, healthcare, and finance sectors.
• Created UI components, graphics, and branding assets aligned with client style guides, contributing to a 95%+ client satisfaction rate.
• Designed wireframes and interactive prototypes in Adobe XD for web and mobile, reducing design revision rounds by 20%.
• Mentored 3 junior designers on front-end best practices, HTML/CSS standards, and design-to-code workflows.
• Optimized websites for SEO and performance, consistently achieving PageSpeed scores above 80 in a pre-Core Web Vitals environment.
• Participated in client discovery sessions to gather and define project requirements, ensuring on-time delivery for 90%+ of projects.

Sr. Web and Graphics Designer at High Tech IT Solution (2014-05 – 2014-10)

• Designed and delivered UI/UX specs and interactive prototypes for client-facing web projects.
• Built a price-comparison website from scratch, handling architecture, front-end development, and visual design.
• Maintained multiple client websites simultaneously while producing technical documentation for handover.

Sr. Web Designer at Escalate Consultancy Pvt. Ltd. (2009-08 – 2013-12)

• Designed and maintained 15+ client websites including landing pages, promotional email layouts, and campaign microsites.
• Improved website usability and visual consistency across all managed properties, contributing to measurable reductions in client-reported issues.

Jr. Web Developer & Designer at Dexter Consultancy Pvt. Ltd. (2008-07 – 2009-07)

• Assisted senior developers in website design, development, and maintenance across various client projects.

Master of Computer Applications (MCA) – Ganpat University, India (2005 – 2008)

Bachelor of Commerce (B.Com) – Gujarat University, India (2002 – 2005)