Priyanka Lad

Senior Frontend Engineer with 10+ years of experience building scalable, accessible, and high-performance web applications across fintech, SaaS, and enterprise domains. Expertise in React, TypeScript, frontend architecture, performance optimization, and accessibility. Proven track record of leading platform modernizations, improving Lighthouse performance and accessibility scores, delivering measurable business impact through experimentation, and driving engineering best practices across cross-functional teams.

Software Developer II - Intuit Canada

(2024-11 - 2026-03)

• Partnered with product and design teams to deliver React-based A/B test experiences that achieved 2× engagement and 52% higher purchase conversion rates, informing future monetization strategies.
• Built reusable React components and shared UI patterns, improving consistency and reducing duplicate development effort.
• Championed accessibility through WCAG advocacy and engineering mentorship, earning recognition from Intuit's accessibility leadership.
• Optimized Splunk queries and monitoring workflows, reducing alert noise and accelerating incident response.
• Resolved high-impact production issues through root-cause analysis and monitoring improvements, reducing recurring defects.
• Led bug-hunt initiatives and cross-browser testing efforts, uncovering critical edge cases and improving release quality.

Senior Frontend Engineer - Signal18 Cloud SAS

(2024-07 - 2024-10)

• Migrated a legacy web platform to a React SPA, creating a maintainable codebase that enabled faster feature development.
• Modernized the application UI using Chakra UI, delivering a regression-free client rollout, improving code maintainability, and enabling faster development of new features.
• Improved frontend performance through React modernization, optimized rendering patterns, and streamlined legacy workflows.

Senior Frontend Engineer - Statieraa Corp. - MixR

(2021-05 - 2024-06)

• Led migration of a legacy WordPress platform to React, improving maintainability, scalability, and developer productivity while enabling faster feature delivery.
• Improved Lighthouse performance scores from 30 to 59 (97% improvement) by implementing viewport-based image loading and caching decrypted media assets, significantly reducing page load overhead in an image-heavy application.
• Identified and addressed frontend performance bottlenecks in an image-heavy application, reducing unnecessary image downloads and repeated client-side decryption operations.
• Championed accessibility improvements across the platform, increasing Lighthouse accessibility scores from 70 to 90 through enhanced keyboard navigation, focus management, semantic markup, screen reader support, and color contrast compliance.
• Educated engineers on accessibility testing practices and helped establish accessibility awareness as part of the development process.
• Introduced component-level testing with Jest and React Testing Library, improving release confidence and reducing regression risk.
• Established Storybook documentation and reusable component standards, improving collaboration between engineering and design teams.
• Partnered with product stakeholders to translate business requirements into scalable frontend solutions and contribute to frontend architecture decisions.

Software Developer - Swinkpay Technologies India Pvt Ltd

(2020-05 - 2020-11)

Software Developer - Enfice Solutions

(2017-06 - 2018-10)

Consultant - Software Developer - Capgemini India Pvt Ltd

(2012-10 - 2017-01)

Software Engineer - Praxis Interactive Services

(2012-03 - 2012-09)

Associate Engineer - Software - Geodesic Ltd, Mumbai

(2010-05 - 2012-02)

Bachelor of Engineering - Computer Science - Maharaja Sayajirao University of Baroda