Richelle Kaiser

UX/UI Developer with 5 years of startup experience building user-centered web applications from concept to production. Experienced in Vue.js, Next.js, and Tailwind CSS, with a strong focus on UX design, SEO optimization, and accessible interface development. Care deeply about building intuitive, accessible interfaces that reduce friction and build user trust.

UI/UX Developer - Intelliminds

(2023-04)

Early-stage AI marketing startup (3-person team). Sole frontend engineer responsible for architecture, UX, UI, and full product implementation from conception to launch.

• Architected and built the frontend application and marketing website from 0 → 1 using Vue.js, Next.js, and Tailwind CSS.
• Designed and implemented an authenticated dashboard integrating secure REST APIs (Django backend) and real-time data via WebSockets.
• Established scalable frontend architecture, reusable component patterns, and a 4px/8px spacing system aligned with Material Design standards.
• Designed and prototyped a self-serve onboarding flow in Figma focused on early user activation; conducted usability testing via Lyssna to refine user experience.
• Migrated marketing site to Next.js to improve SEO performance and enable scalable content publishing.
• Monitored and optimized performance using Lighthouse and DevTools; resolved backend-driven regressions and production issues using Sentry and Clarity session replay.
• Managed Git-based deployment workflows, hosting via AWS Amplify and S3, and participated in sprint planning and product direction.

Frontend Developer - Our Forest

(2021-01 - 2023-04)

Climate-tech startup focused on reforestation initiatives.

• Led migration from Webflow to Nuxt.js to improve performance, design flexibility, and SEO control.
• Developed and maintained static site architecture with a focus on accessibility, responsiveness, and performance optimization.
• Built reusable JavaScript embed scripts and dynamic SVG-based tree counter adopted by 10+ partner organizations.
• Authored integration documentation to streamline partner adoption and reduce support overhead.
• Collaborated with product and design stakeholders to deliver user-centered improvements supporting client growth.

Freelance Frontend Developer & UI/UX Designer - Black Swan

(2023-10 - 2023-12)

• Led full redesign of legacy PHP dashboard to modernize UI and improve data usability.
• Redesigned dashboard in Figma to improve data hierarchy, filtering clarity, and user workflows.
• Refactored filtering and pagination logic to reflect result-based pagination rather than total dataset size correctly.
• Standardized UI patterns and improved visual consistency for improved usability and brand alignment.

Honours - Web Design & Development - Northern Alberta Institute of Technology

Honours - Interior Design Technology - Lethbridge College