Taylor Lucas

To Whom It May Concern,

taylormartinlucas.com

I am a Video Producer/Editor/Audio Engineer and Content Writer/Creator with 17+ years in Digital Marketing experience and confident I am fit for this listing. Over the years I've learned the ins and outs of every stage of content creation, from writing to shooting to publishing on all the digital platforms (come and gone).

I have spent the past 15+ years in the multimedia world conceptualizing, creating, and polishing content for every platform that has come and gone. Youtube, Facebook, Instagram, Tiktok, Twitter, Discord, Twitch etc etc. I have even been a member of Youtube since it's birth in 2005. All online platforms have slightly different rules, requirements and formats, all providing their own set of advantages. Whether it's scheduling the online release plan for a musician, or completing a review in time for a product's release date, I am confident I have found myself in every online promotional challenge you could imagine!

As someone growing up being obsessed with film and TV, it has been interesting and exciting to see how my skillset has made good in such a short-form and long-form context. I have seen success in both 45-minute full concert videos on youtube, as well as extremely successful 10-second ads on Tiktok. The world of online promotion is truly ever changing.

My work is such a visual thing, so I must steer you towards my website and editing reel. Though I would LOVE to speak more in an interview.

Website

taylormartinlucas.com

Video/Editing Reel

youtube.com/watch?v=FLzWzwryBH8

Freelance aside, here are my core strengths in a company setting:

• Conceptualizing, shooting & recording product review, sales, instructional and promotional videos.
• Scheduling, training, coaching staff members, and developing them into on-camera talent (Taken predominantly from my experience at Cosmo Music and CHRW Radio)
• Very comfortable on-camera myself if needed. During the pandemic Cosmo Music lost access to hundreds of staff. I took the initiative and did over 40 of my own product review videos. Pulling from my background as a musician. This has helped me immensely when it comes to coaching on-camera talent. "Lead by example" as they say!
• Utilizing my Audio production background to ensure every video production had the best sound possible as well. Many people don't realize the key to successful content is in the sound and not just the picture.
• Following through and posting/publishing final works on all social media platforms (Youtube, Tiktok, Instagram, Facebook, Twitter etc) which all have slightly different guidelines/require different video and audio resolutions.
• Very well versed with the Adobe Creative Suite and any audio DAW (especially Avid Protools). As well as many, many other Apps and Software. 100% comfortable with both Mac & PC.

My resume and all info is attached please let me know if you need anything else.

Thank you, Taylor.

17+ years video editing

10+ years in Marketing

Fanshawe College Music Industry Arts graduate 2013