Thuy-Linh Phan

Content Creator and Marketing Strategist with experienced-level expertise in digital marketing, content development, SEO, email campaigns, and brand partnerships. Grew an Instagram audience to more than 23K followers, expanded blog readership to over 1,000 subscribers, and delivered campaigns with partners including Amazon Movies, Cirque du Soleil, and Blue Man Group. MBA-trained marketing professional skilled in connecting creative strategy with customer engagement, retention, and business growth.

Ready to use proven marketing and project management expertise to strengthen brand performance and reach business goals.

Content Creator at Honeybunnytwee LLC (2018-11 – Present)

• Grew Instagram page to 23K+ followers by creating daily visual content, applying AI-driven hashtag research, and increasing engagement through comments and Stories.
• Grew blog readership to 1,000+ subscribers in the beauty, wellness, and lifestyle niche.
• Managed SEO, affiliate, and email marketing campaigns using Google Analytics and Mailchimp, which improved organic reach and increased subscriber retention
• Negotiated and executed brand collaborations, sponsorships, and influencer campaigns, delivering increased brand visibility and driving traffic to the website
• Secured notable partnerships with Amazon Movies, Cirque Du Soleil, Blue Man Group, and others, expanding brand exposure and attracting new audience segments
• Develop and execute personal-branding campaigns for small businesses using Adobe Photoshop, Canva, and AI-generated copy; create and promote event content, manage client data entry, and provide customer service, resulting in stronger brand visibility and increased client inquiries

Customer Service Representative at Har -Conn Chrome Company (2021 – 2024)

• Facilitated strong customer relationships by responding to inquiries via phone, email, and live chat using Zendesk, which increased customer satisfaction scores
• Resolved order issues promptly, ensuring customer retention
• Executed accurate data entry of order and customer information in Salesforce and Excel, maintaining operational efficiency and reducing data errors

Secretary & Office Manager at Natural Systems Tree Removal, LLC (2018 – 2021)

• Managed bookkeeping and payments using QuickBooks and Excel, ensuring financial accuracy and timely processing
• Led web projects and maintained site functionality, enhancing online presence.
• Coordinated email marketing campaigns through Mailchimp and applied a social media strategy to boost seasonal engagement and expand customer reach

MBA – University of Hartford (2022-2025)

B.S. Business Administration in Marketing – University of Hartford (2012-2016)

Study Abroad in Australia – University of Newcastle, Australia (2014)