Yasir Asif
Business Consultant | Business Analyst | Process Improvement & Technology Solutions
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About
Business Consultant and Business Analyst with extensive experience translating business needs into practical technology and process solutions across financial services, InsurTech, enterprise software, and digital transformation initiatives.
Lean Six Sigma Black
Belt (GE Certified) with hands-on experience leading discovery workshops, requirements gathering, business process analysis, stakeholder facilitation, solution design, Agile delivery, testing strategy, and process improvement. Recognized for building trusted relationships across business and technology teams while delivering practical, scalable solutions that improve operational performance.
Experience
Senior Business Analyst (Consultant) - CIBC BUSINESS BANKING TECHNOLOGY
(2022-10 - 2024-08)
- Led discovery workshops, stakeholder interviews, and requirements gathering across a portfolio of $10M–$80M strategic initiatives including Tyl by CIBC, CEBA Legacy & Refinance, nCino, and BB GIC Digital Acquisition
- Facilitated JAD sessions with Product, Engineering, Operations, Risk, Legal, and business stakeholders, translating business needs into practical technology solutions
- Authored business requirements, user stories, process documentation, and solution recommendations within CIBC's Enterprise Requirements Management framework
- Developed testing strategies, acceptance criteria, and change request processes that improved governance and delivery visibility
- Designed a Business Analysis competency framework and coached Business Analysts on facilitation, documentation standards, and stakeholder engagement
Principal | Business Consulting & Digital Transformation - SHUHARI CONSULTING
(2017-01)
- Primary caregiver while supporting spouse through completion of her PhD
- Continued advising select organizations on business analysis, process improvement, and technology strategy
Venture Architect (InsurTech) - Livelii (Techstars Toronto)
- Led discovery, requirements gathering, business process design, and stakeholder workshops for a portable group benefits platform serving Canada's independent workforce
- Worked directly with insurance carriers, brokers, and benefits providers to translate business requirements into scalable technology solutions
Consultant - TRIYO (B2B FinTech SaaS)
- Co-led product discovery, facilitated JAD workshops, authored business requirements and user stories, and negotiated the company's first enterprise banking contract
Consultant - Telecommunications IoT Integration
- Led business process mapping, requirements engineering, and stakeholder alignment across two SaaS acquisitions supporting growth from $30M to more than $100M
Principal Consultant | Business Analysis & Enterprise Transformation - PROCURION CONSULTING (MAJOR CANADIAN BANK)
(2013-01 - 2017-12)
- Led business analysis and process transformation initiatives generating $82M in measurable business value across Finance, Legal, Risk, and Technology
- Facilitated stakeholder interviews, current-state assessments, requirements gathering, and future-state process design for a $200M legal services transformation involving 770 law firms across eight countries
- Led business requirements documentation, process redesign, KPI development, and operating model improvements supporting enterprise transformation initiatives
- Partnered with business, Legal, Finance, and Technology teams to align requirements, governance, and solution implementation
- Supported enterprise testing strategies, business readiness, and performance measurement activities across multiple transformation programs
Global Programs Director | Corporate Initiatives Group - GENERAL ELECTRIC
(2008-01 - 2011-12)
- Applied Lean Six Sigma methodology to redesign global business processes, KPI frameworks, and performance measurement systems across a $3B enterprise portfolio
- Led cross-functional process improvement initiatives delivering more than $230M in measurable business value
- Designed standardized operating models and governance processes later adopted globally
Senior Program Manager | Corporate Initiatives Group - GE / NBC UNIVERSAL
(2006-01 - 2008-12)
- Led business analysis and operational improvement initiatives across global marketing operations in more than 80 countries
- Developed performance dashboards and operational metrics supporting a $660M global agency agreement that generated $27M in annual efficiencies
Earlier Experience: Country Head – Corporate Sourcing & Shared Services, GE Canada | Co-Founder & CEO, Designed2Care | Associate Project Manager, GE Capital IT - Various
Education
Bachelor of Commerce (Honours) - University of Toronto – Rotman School of Management