Event Coordinator & Marketing Manager
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I am a senior communication manager specialised in experiential marketing, social media and events (physical, hybrid and digital).
I have more than 8 years of experience in the field of communication dealing with all the creative phases: from the conception of a concept to the creation of all visuals and coordinates on various ATL or digital platforms. I conceive and implement concepts, guidelines and strategies in various creative projects, from start to end.
Every day I collaborate with account executives and producers to collect customers’ requirements in order to direct and motivate my creative team. I revise content and presentations, approve/reject ideas, provide feedback to the team.
As an experienced and detail-oriented professional, I firmly believe that I can provide any Company with exceptional event and marketing management services. In particular, I believe I am of great value within a team due to my sunny personality and high energy.
I am a native Italian speaker and I am fluent in English. For the past 3 months I have been studying German and plan to reach a very good level within a year.
Sep 2022 - ongoing
Event & Social Media Manager
I coordinated the trade fair events, directing both the production/logistics and the creative part. I designed the booth and the engagements inside it (e.g. experiential tunnel).
I co-designed the 2023 marketing plan and conceived the FoxEye communication campaign that in a few months led to great results for the company: +522.2% followers on the Linkedin page, 499.9k post impressions (FB and IN), +26,206.2% traffic on social pages.
Mar 2021 - Aug 2022
Creative Director & Event Manager
I headed the creative department of this start-up coordinating each project in every phase. In its first year, the creative department's winning bids brought in over 1 million euros in revenue.
CREO - The Experience Driven Company
Aug 2020 - Mar 2021
Creative Strategist & Marketing Manager
Although the Covid-19 restrictions were still extremely restrictive, CREO did not stop for a single day. In 8 months, I coordinated more than 15 national and international digital events (and related marketing campaigns) of different sizes (up to 15,000 people connected from 4 different countries with live interactions).
Oct 2015 - Mar 2020
Creative Coordinator & Event Manager In 5 years of collaboration I have conceived and coordinated the creative part of dozens of different events: from large international conventions to product launches with over 2000 people, from roadshows consisting of 10-15 stops to family days with over 5000 people, from omni-channel communication campaigns to the most exclusive events with budgets of over one million euros.
EGG EVENTS | CASTA DIVA GROUP
Mar 2015 - Sep 2015
Istituto Europeo di DesignIstituto Europeo di Design
Communication Design - Event Management, 2012 - 2015
The Three-year course in Communication Design gives a strategic, cultural and operational preparation for future experts in the communication field. I am able to work with a cross-disciplinary approach and awareness of the roles involved, managing technology and maintaining a constant balance between creativity and strategic thinking.
