Daniela Padilla

As an International Business Negotiator with extensive experience in banking operations, international sales, and foreign trade management, I specialize in optimizing financial processes, enhancing sales performance, and developing high-performing, multicultural teams. My expertise spans across payment systems, international logistics, and B2B/B2C sales, allowing me to drive efficiency and revenue growth in global markets.

In my recent role as a Banking Manager at a leading financial broker, I was responsible for ensuring seamless Payment Service Provider (PSP) operations across multiple investment platforms. This involved collaborating with PSP Head Managers to address country-specific payment challenges, optimizing transaction flows, and implementing tailored payment solutions to enhance the customer experience and increase conversion rates.

Additionally, my experience in international sales and logistics has allowed me to integrate payment solutions with platforms like FedEx, DHL, and UPS, improving operational efficiency and customer satisfaction. My background in B2B/B2C sales and digital marketing has also enabled me to drive initiatives that resulted in a 60% increase in sales.

With a Bachelor’s degree in International Business and a Diploma in Digital Marketing, I bring a strategic approach to business development, cross-functional team leadership, and financial operations. I thrive in fast-paced, global environments and am passionate about delivering impactful solutions that drive business success.

OUTSOURCING Y SOLUCIONES Medellin, Colombia

Banking Manager May 2024- December,2024

Experienced in managing Payment Service Providers (PSPs) for investment platforms, optimizing payments, and ensuring compliance.

Key Responsibilities

• Managed PSP operations, improving payment success rates.
• Monitored transactions and resolved payment issues.
• Collaborated with Finance to streamline payment processes.
• Trained sales teams on payment solutions.
• Ensured AML compliance and handled chargebacks.
• Built the Banking Operations department and optimized workflows.

Achievements

• Enhanced payment processing, boosting sales conversion.
• Established a strong Banking Operations team.
• Improved transaction issue resolution by 20%.INTERDOORS Girardota, Colombia

International sales Representative August 2022 -February 2023

Order reception, post-sales process follow-up, new market development, prospecting new clients in the retail chain,

participation in international fairs and business rounds, and direct contact with clients from North America, Central

America, South America, and the Caribbean islands. Identifying the needs of each market, B2B and B2C sales, supplier management, webinars to train clients, creation of an international portfolio, market segmentation, product export process, receipt and review of letters of credit

TARRAO Medellin, Colombia

Foreign trade Management July 2022- August 2022

Creation of the process flowchart of the department, leading processes, management of the bank and payment gateway, presenting currency reports to the Central Bank, selling currencies, keeping track of invoicing, invoicing in export format through the ERP system, handling the e-commerce platform, direct contact with clients, participation in macro business matchmaking and fairs, direct contact with Procolombia, presenting marketing proposals for social media campaigns, order traceability, courier export, tracking of orders through logistics companies' platforms,

budget compliance, and database management.

BABALÚ Medellin, Colombia

International sales representative December 2019– June 2022

• Contact with clients, market segmentation, customer segmentation, opening of new markets, sales growth, KPIs,

creation of lead generation campaigns, order tracking and verification, conflict resolution, report presentation and sales strategy development, management of databases such as DATASUR and VERYTRADE, use of CRMs such as Sirena and

Hubspot, creation of clients in the ERP, management of communication channels through social media, SKU management in MAGENTO, the e-commerce platform, leading of team, presentation of portfolio to potential clients, and creation of brochure in English

SENA Medellin, Colombia

International Business June 2018 – August 2020

CENSA COLLEGE Medellin, COLOMBIA

Diploma in Digital Marketing September 2019 - Dec. 2019

ESUMER

International Foreign Trade Forum June 2019