Marco Ureña

AEM Content Manager / Content Team Lead at Publicis Global Delivery

Act as the primary AEM content and platform liaison between Creative, Product, Business (PM, BA), and Technology teams (FE, BE, QA).
Led distributed team across 3 regions, improving delivery efficiency and reducing rework, aligning work based on skills, capacity, and delivery priorities.
Led AEM content operations strategy and delivery across enterprise scale implementations, including page creation, editing, component usage, templates, workflows, and publishing.
Manage Digital Asset Management (DAM), enforcing naming conventions, metadata, renditions, and content governance best practices.
Drive process documentation, onboarding materials, and knowledge-sharing sessions for internal teams.
Participate in hiring, onboarding, and performance feedback for content team members.
Actively supported the migration from legacy AEM environments (On-Prem / AMS) to AEM Cloud Service.
Validate content structures, components, and templates for Cloud compatibility.
Support content freeze, migration validation, and post-migration content QA.
Identify and remediate authoring, workflow, and DAM differences between classic AEM and Cloud Service.
Assisted in author training and change management related to AEM Cloud authoring, publishing flows, and limitations.
Contributed to Cloud readiness efforts, including governance alignment, component standardization, and reduction of legacy patterns.

Web Developer Associate at Accenture

Provided technical CMS support for a banking website, ensuring compliance with project workflows and quality standards.
Supported content updates, issue resolution, and ticket tracking using internal management tools.
Collaborated with cross-functional teams to maintain delivery timelines and content accuracy.

Web Technician support at Grupo Nación

Provided end-to-end support for multiple GN Medios web and mobile platforms, including content uploads, data migration, live program information updates, and chat coordination.
Contributed to site updates and functional improvements, addressing content-related requests and supporting small web projects using HTML and CSS.

Customer Service Representative at Detektor CR

Coordinated and scheduled nationwide promotional tours, representing over 75% of the company's monthly service operations.
Managed customer data creation and updates, contracts, subcontracts, hosting records, and billing requests using the Intelsis system, while providing ongoing customer service and product support.

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