Constantinos Hionas

Accomplished, multilingual Commercial Director and International Business Development Executive with over 25 years of cross-border leadership across Europe, the Middle East (GCC/Levant), and the Russian Federation. Proven track record of spearheading high-stakes B2B sales strategies, winning international public/private tenders, and scaling operations in diverse sectors including IT infrastructure, enterprise SaaS, heavy industrial manufacturing, and FMCG packaging. Expert in P&L management, matrix account management with multinational giants, and aligning cross-functional teams to drive multimillion-euro regional growth.

Business Development – Sales Manager - TELLI ENTERPRISES LTD – NUOVO TC - Nicosia, Cyprus

(2014-02 - 2026-05)

• Directed international business development, strategic B2B sales, and new market entry for comprehensive IT infrastructure, data center solutions, UPS networks, RFID technologies, and enterprise SaaS software across Europe and the Middle East.
• Spearheaded end-to-end strategic preparation, risk monitoring, and strict compliance frameworks for high-stakes International Tenders and complex corporate customer bids.
• Designed and executed agile go-to-market and localized marketing strategies to successfully position and deploy advanced hardware and software technologies into new regional territories.
• Managed high-volume product procurement pipelines and constructed complex commercial pricing structures, delivering direct financial performance reporting and data-driven forecasting to the Managing Director.
• Maintained active cross-border correspondence and conducted extensive regional travel to build long-term, high-margin integration partnerships with enterprise-level clients.

International Sales Manager (Europe & Middle East) - VIOHALCO GROUP (Halcor Metal Works S.A. & Sofia Med) - Athens, Greece

(2008-01 - 2013-11)

• Served as the primary commercial representative for two large-scale industrial manufacturing plants within a leading European metal processing group, owning sales expansion across Europe and the Levant/GCC regions.
• Formulated and executed high-impact commercial expansion strategies to penetrate key Middle Eastern markets, including the UAE, Qatar, Jordan, Lebanon, and Syria.
• Spearheaded international business development by strategically aligning factory production capacities with regional distributor networks and high-value industrial end-users.
• Led cross-functional initiatives to introduce heavy industrial portfolios into new geographic territories, consistently increasing regional export volumes and market share.

Commercial Director / Deputy Managing Director - ZAO FAMADAR KARTONA LTD - Taganrog & Rostov, Russian Federation

(2002-11 - 2007-08)

• Managed complete commercial operations and daily factory management for the leading corrugated packaging supplier in South Russia, operating a 24/7 facility with a workforce of 450+ employees.
• Spearheaded total sales planning, commercial activities, and operational policy implementation to maximize regional profitability and protect P&L targets.
• Formed close personal relationships and negotiated high-volume packaging contracts with premium multinational corporations, including Philip Morris, Pepsi-Cola, Coca-Cola, McDonald's, and Lukoil.
• Aligned sales, production, and factory managers to synchronize manufacturing capacity with market demand, reporting directly to a board backed by major Cypriot and Greek semi-government banks.
• Coached and developed a high-performing sales team while continuously monitoring competitor movements and shifting market trends to protect market share.

General Manager - RECYCLEBAG PAPER FACTORY LTD - Nicosia, Cyprus

(2000-01 - 2002-09)

• Directed the day-to-day commercial operations and manufacturing schedules for a factory producing and supplying diverse paper bag portfolios to B2B clients across Europe.
• Conducted extensive European travel to secure new industrial contracts, expand the European distributor footprint, and retain key accounts.
• Led the internal sales team and oversaw factory floor operations to ensure seamless order fulfillment, strict quality compliance, and timely international logistics.

General Manager - ROUHANI INTERIORS CO LLC - Dubai, UAE

(1996-09 - 1999-12)

• Directed the wholesale and retail commercial operations of a soft and hard furnishings manufacturing facility, managing three established outlets and serving as the general agent for premier brands from Europe and the USA.
• Owned the commercial strategy and revenue generation for wholesale and retail sales channels across all Gulf Cooperation Council (GCC) countries.
• Prepared, managed, and won major public and private sector tenders for large-scale institutional establishments throughout the Gulf region.

Sales Manager - RUWI FURNISHINGS CO. LLC - Muscat, Oman

(1991-02 - 1996-08)

• Managed showroom operations, sales teams, and factory personnel for a market-leading commercial interior contracting and decorative design company.
• Authored and successfully secured highly profitable commercial quotations for massive-scale organizational contracts, including Petroleum Development Oman (PDO).
• Directed daily activities for technical teams, showroom staff, and industrial warehouse stores to ensure seamless contract execution and client fulfillment.

Bachelor’s Degree - Business and Commerce - University of Bologna (1982-09 - 1986-07)