Cagatay Ünlü

Product & Operations Manager with 9+ years of experience in technology, consulting, and financial services. Proven leader in strategic project execution, innovation process design, and operational excellence. Experienced in cross-functional alignment across design, tech, and business functions. Committed to improving consumer experiences through scalable systems and entrepreneurial thinking.

2024 - PresentVolkswagen Financial Services AGBerlin/Brunswick, Germany Product Owner, Dealer Online Shops B2B2C 

• Strategically managing annual €2.5M budget and coordinating 5 cross-functional teams (Product, Engineering, UX, Business Analysis, Sales) to scale customer facing digital platforms across 50+ dealers, directly driving VWFS's digital growth initiatives.
• Planned and executed 6 pilot launches based on funnel analytics and user testing, improving lead conversion across multiple touchpoints.
• Conducted usability tests and stakeholder interviews with dealers and end users to refine B2B2C platform experience, improving user flow and reducing drop-off in lead conversion funnels.
• Drove agile transformation by pushing SAFe/ART adoption with top management, contributing to board-level decisions on scaling the new delivery model.

• Advised the regional CIO (Australia, Japan, South Korea, Taiwan) on and domain owner of Infrastructure Services on IT strategy, aligning regional business strategies and IT investments.
• Optimized IT domain structures, streamlining operations across multiple regions and achieving €2.5M in annual cost savings.

• Led multi-million € vendor selection, process optimization, and IT strategy projects across 3 departments.
• Delivered €5M in cost savings through agile-driven workflows, process automation and infrastructure simplification.

Hannover, Germany

Founder and Product Lead 

• Built and shipped an MVP of a mobile habit-tracking app, based on adaptive planning logic and early user feedback.
• Conducted discovery and field testing with 10+ users, shaping backlog and product roadmap around behavior patterns.
• Owned design, development, and go-to-market execution with distributed teams

• Advised global clients on IT governance, digital risk, and transformation strategy; led SAP GRC implementations across 100+ countries, aligning business and compliance needs.

2024 - 2026 IESE Business School – Munich/Barcelona

Executive MBA (Ongoing)

Ranked #4 EMBA & #3 MBA worldwide by Financial Times

2014 - 2016 University of Hildesheim

B.Sc. in Business & Computer Science

2009 - 2014 Leibniz Universität Hannover

Economics