Senior Creative Designer at Rahala Travel & Tourism (2024-01 – Present)
- Spearheaded comprehensive brand identity development, ensuring visual consistency across all physical and digital touchpoints to elevate the company's position as a premier travel provider.
- Designed and executed high-engagement multi-platform social media campaigns, driving increased traveler interaction and boosting booking conversions.
- Crafted visually compelling and professional presentations for corporate partners, high-end travel packages, and internal stakeholders.
- Directed, filmed, and edited dynamic video content and motion graphics to showcase travel destinations and experiences.
- Integrated AI-driven design tools and AI modeling to streamline creative workflows, rapidly generate concept art, and enhance visual asset production.
- Managed print production processes for offline marketing collateral, ensuring impeccable quality for brochures and catalogs.
Senior Graphic Designer at Gamma Company (2023-01 – 2024-12)
- Conceptualized and produced custom digital illustrations that strengthened brand storytelling and added a distinct creative edge to marketing campaigns.
- Developed cohesive multi-platform visual content customized for diverse marketing channels, maximizing audience interaction and campaign success.
Senior Graphic Designer (Contract) at Rahhal International (2022-01 – 2023-12)
- Delivered end-to-end design solutions for high-traffic social media channels, maintaining strict brand alignment and maximizing audience retention.
- Managed the end-to-end creation of high-impact print materials, guaranteeing production-ready accuracy and adherence to quality standards.
- Edited and polished engaging video content to support broad digital marketing initiatives and enhance narrative storytelling.
Graphic Designer (Contract) at Queen Travel (2022-01 – 2023-12)
- Created visually compelling social media assets specifically optimized for the travel and tourism industry to increase brand visibility.
- Implemented consistent branding guidelines across all digital platforms, establishing a unified and professional online presence.
Graphic Designer at Basma Agency (2019-01 – 2022-12)
- Designed diverse advertising collateral for multi-channel campaigns, prioritizing high visual appeal and clear, effective messaging.
- Contributed to foundational brand identity projects, including logo creation and the drafting of comprehensive brand guideline documentation.
- Prepared versatile print layouts ranging from standard brochures to large-scale promotional displays.
Freelance Graphic Designer at Freelance & Upwork Clients (2017-01 – Present)
- Partnered with international clients to build strategic visual identities, delivering custom logos and complete branding packages.
- Produced high-conversion promotional assets and customized advertising materials designed to drive customer action.
- Created unique digital illustrations to solve complex visual challenges for various creative projects.
