Mona Elkaffas

Digital Marketing and Content Marketing professional with a PhD in Economics and a strong background in research, content creation, business development, and audience analysis. Experienced in developing research-driven content, marketing concepts, partnership proposals, and customer-focused messaging. Skilled in content strategy, copywriting, market research, consumer insights, AI-assisted content creation, and business development.

Combines analytical thinking, creative communication, and AI tools to create content and marketing strategies aligned with audience needs and business goals.

Content Writer at Local Grown Salads (LGS KSA) (2026-08 – 2026-09)

• Developed localized Arabic LinkedIn content aligned with the Saudi market and target audience.
• Supported market entry through market research, lead generation, and B2B marketing activities.

Content Writer at Edufa Economic Platform (2024-02 – 2025-12)

• Developed localized Arabic LinkedIn content aligned with the Saudi market and target audience.
• Supported market entry through market research, lead generation, and B2B marketing activities.

Research Assistant at Impact Circles Organization (2023-11 – 2024-05)

• Fact-Checking
• Proofreading

Ph.D. in Economy & Public Finance – Alexandria university (2022)

Certificate in Data Analysis Using Excel & Power BI – EYouth (2024)

Certification in Business Development – Business Development Institute (BDI) (2024)

Certificate in Digital Marketing – Click Your Future (2026)