Job title: Solution Architect - MarTech
Location: Barcelona, Spain
About The Job
We are seeking a highly experienced Solution Architect – Martech to design, orchestrate, and govern end-to-end technology solutions across the digital marketing ecosystem.
This role is responsible for shaping a scalable and future-ready Martech architecture spanning content lifecycle, omnichannel delivery (web, social, and beyond), performance analytics and insight generation. The architect will ensure seamless integration between content platforms, generative AI tools, channel technologies, and data ecosystems while meeting compliance, privacy, and security requirements.
The Solution Architect acts as the technical bridge between marketing strategy, content operations, and technology execution—translating business needs into connected, intelligent, and measurable digital experiences.
Main Responsibilities
End-to-End Solution Architecture
- Design architecture for the full content lifecycle: planning, creation, review (MLR), approval, distribution, reuse, and archival
- Integrate generative AI tools (e.g., copy, image, video generation) into content workflows
- Ensure traceability, compliance, and governance of AI-generated content
- Enable modular content and reuse across channels
- Architect solutions across websites, social media platforms, CRM channels, and emerging digital touchpoints
- Ensure consistent content delivery and experience orchestration across channels
- Design and drive Martech Ecosystem
Technology Integration & Connectivity
- Act as the primary architect responsible for connecting all technologies involved in the content and compliance ecosystem.
- Define which integration patterns should be used.
- Establish consistent data models and taxonomy across content and customer data
- Partne
