Abudo Mercy

Dynamic and results-driven professional with five years of experience in Marketing and Events, complemented by a degree in Management. Proven track record in supporting campaigns from planning through implementation, ensuring both effectiveness and impact. Skilled in developing content for social media, promotional materials, and various digital marketing initiatives, enhancing brand visibility.

Proficient in conducting market research and analyzing trends and consumer behavior to refine strategies. Proactive, creative, and possessing exceptional organizational skills, dedicated to delivering value and fostering company growth.

Marketing and Events Assistant at Jardins Paloma and Events (2020-01 – Present)

• Develop and oversee the marketing budget, ensuring resource efficiency and maximizing ROI.
• To supervise marketing research aimed at identifying emerging trends and customer needs, as well as to develop strategies.
• Ensure brand consistency across all marketing channels and materials.
• Formulate and execute marketing strategies.
• innovative to boost a expansion Market positioning of the company.
• Oversee and direct the operational team, ensuring optimal efficiency and productivity.
• Negotiate prices and deadlines with suppliers, ensuring the excellence of services rendered.
• To develop and deliver commercial proposals to clients and prospective partners.
• Generate and revise reports and dashboards featuring pertinent metrics and key performance indicators.
• To accurately identify and address customer needs.
• Examine competitor trends and practices to obtain a competitive edge.
• Generate weekly and monthly reports detailing the activities conducted.
• Facilitate the coordination of events, fairs, and promotional activities.
• Oversee the company's social media platforms (Facebook and Instagram) and other communication channels, ensuring engagement and relevance.

Call Center Agent at Quality Contact Center (2019-01 – 2020-12)

• Respond to and manage customer inquiries, delivering accurate information and solutions.
• To address any inquiries regarding products, services, pricing, and terms.
• To accomplish goals of service and quality established by the organization.
• Upholding a cordial and professional service is crucial for guaranteeing customer satisfaction.
• Monitor and document customer feedback to facilitate ongoing service enhancement.
• To generate sales and market products/services.
• Register and update customer information within the system.
• Address complaints and escalate complex cases to the relevant departments.

Protocol and Production Assistant at DDB Mozambique (2016-01 – 2018-12)

• Assist in the production of private and corporate events; support event logistics; prepare post-event reports.
• To follow up on briefing sessions;
• Develop schedules and checklists for the implementation of events;
• To supervise the assembly and disassembly of all materials designated for events; to engage in the development and implementation of strategies that guarantee the quality and effectiveness of the event;

Technical Degree in Management and Marketing – Mozambique Technical Institute (2019-01 – 2025-12)