Alessandro Sanzini

My professional career has developed primarily in B2B sales, with solid experience in technology, SaaS, digital services, startups, and healthcare. I've gained experience across the full sales cycle – from prospecting and cold calling to closing – in roles such as SDR, Key Account Manager, and Business Development, in both fast-growing and highly structured corporate environments. I've managed portfolios of up to 700 clients. My strengths are communication and empathy.

Solution Sales Development Representative at SoftwareOne (2025-07 – Present)

Management of numerous Enterprise customers and new business development for corporate website implementation and compliance with the European Digital Accessibility Regulation

• Management of numerous Enterprise customers and new business development for corporate website implementation and compliance with the European Digital Accessibility Regulation
• Collaboration and team building with the Sales department to expand the target market
• Use of CRM tools and KPI monitoring to track sales and performance activities
• Cross-sell of AI-based accessibility solutions to enterprise clients, generating new revenue streams from existing accounts while supporting digital inclusion strategies

Commercial Consultant at SoftwareOne (2023-09 – 2025-01)

Commercial consulting for a company specializing in corporate welfare and employee benefit platforms

• Commercial consulting for a company specializing in corporate welfare and employee benefit platforms
• Development of new business opportunities and acquisition of corporate clients
• Support in commercial strategy definition and client relationship management

Business Development Manager at Microsoft (2022-01 – 2023-07)

Target markets analysis and development for Public Sector and Healthcare, with focus on cyber security and PNRR fund allocation

• Target markets (Public Sector and Healthcare) studies and analysis, survey of updated contacts
• Evaluation and analyses of cyber security activities and projects in Italy
• Studies and analyses of PNRR fund allocation and management
• Business intelligence analysis to determine sales activity guidelines
• Active participation in strategic sales meetings in the enterprise sector

Senior Sales Manager at Spiiky (2018-01 – 2021-12)

Market analysis and development with focus on brand knowledge increase in Milan and across Lombardy

• Market analysis and market development, increase of the Brand knowledge in Milan
• Evaluation of clients' activity and creation of ad hoc proposals on the platform for the increase of their visibility
• Brand/business development across the whole of Lombardy
• Management and support to acquired and existing clients to improve customer loyalty

Key Account Manager at DocPlanner (2016-10 – 2017-09)

Market analysis and development for acquisition of new medical clients and sale of medical management software

• Market analysis and market development, increase of the Brand knowledge
• Acquiring new clients (clinics and medical practices in the city) for the sale of medical management software
• Oversee market development and sales volume in the assigned territory

Key Account Manager at The Fork (2015-03 – 2016-08)

Management of portfolio of 700 clients among Milan's most renowned restaurants with focus on online reservation system

• Overview of the online reservation system and support to clients
• Management of a Portfolio of 700 clients, selected among the most renowned restaurants of Milan
• Responsibility of sales volumes within the assigned area
• Processing of sales and communication strategies

Responsabile Commerciale at Explora Tourism (2013-12 – 2014-11)

Definition of offers and coordination of sales, Press, and Marketing teams

• Definition of offers (prices, special rates, packages) in relation to the financial target to be achieved
• Responsibility and coordination of the sales Team, Press, and Marketing Team
• Definition of sales and communication strategies
• Promotion of the Company and participation to fairs and events

Account Manager at LetsBonus (2010-12 – 2013-01)

Management of client portfolio with focus on Milan's prominent businesses and partnership development

• Management of the client portfolio, with a particular focus on Milan's most prominent and well-known businesses
• Marketing and sales operations (partnership for advertising and events organization)
• Processing of sales proposals and implementation in the platform
• Negotiating promotional agreements and proposals for additional services to maximise partners' ROI and consistently exceed monthly targets

Bachelor's degree in Communication sciences majoring in Marketing and Advertising – University of Teramo

Diploma in Scientific high school – V. Pollioni scientific high school