Andrea Panameño

I have worked with various brands in the Central American, United States, and Canadian markets, where I have accumulated extensive experience in key areas such as strategic planning, content creation, media planning, market research, and handling customer requests. This career path has strengthened my interest and focus in account management, strategic marketing, and project management

• Develop and implement digital strategies to grow and engage audiences including managing blogs, social media, and newsletters.
• Support the Marketing Lead and Commercial Director in creating the organization’s marketing strategies. Perform market research.
• Preparation and delivery of promotional presentations.
• Analyze and report on the success of digital marketing efforts, making data-driven decisions to improve strategies
• Implement & coordinate marketing campaigns, and maintain brand plans and calendars. Monitor and optimize SEO

• Digital Marketing at IMF Smart Education - Present - Madrid
• Bachelor's degree in advertising at Latin American University of Science and Technology, Costa Rica - 2021 - Cum Laude
• Academic English at Keiser University, Nicaragua -2017