Dale Hart

SEO and Content Manager with experience managing integrated B2B and B2C marketing campaigns across the UK, US and Spain. Still a journalist at heart, I believe in using a blend of social media, paid acquisition, and organic content to get the right message in front of a relevant audience.

SENIOR CONTENT AND SEO MANAGER

Launchmetrics | March 2022 - Present

• Outline annual content KPIs and editorial plan for key markets.
• Coach team of copywriters (EN, ES, FR) in TOF, BOF, and social media content style/goals.
• Develop content playbook for regional sales teams.
• Track, measure, and adjust content growth plan based on key data and metrics.

SEO AND CONTENT MANAGER

ThePowerMBA | March 2019 - March 2022

• Liaise with the product and CS teams to align content with product roadmap and customer sales cycle.
• Draft, edit, and refine scripts for in-product video content.
• Produce a weekly long-form product-focused SEO piece (2500+).
• Work with lawyers to draft and edit professor/coach contracts.

CONTENT MANAGER

ForceManager | June 2015 - Feb 2019

• Outline and deliver SEO content strategy for EN, ES, and IT markets.
• Wrote 2, SEO-focused long-form articles (1500+) a week.
• Draft copy for website, email campaigns, ads, and in-app messaging.
• Articles ranked for 100+ sales and CRM keywords (long-tail and transactional) on Google's first page.

JOURNALIST

St. Louis Public Radio | May 2013 - March 2014

• Local news, and long-form feature pieces
• Main focus on education, sports and philanthropic work in the city.
• Working to tight deadlines, with 5-7 feature pieces a week

KING EDWARD VII

GCSEs A-Levles (A, A, B)

High School | September 2002 - May 2009

LINDENWOOD UNIVERSITY

BA History - GPA: 3.91 Minor in Journalism

Summa Cum Laude

All-American Scholar Athlete

Bachelor of Arts | Aug 2009 - May 2013