Johanna Silva

HR professional with 3+ years of experience in generalist roles within startups and tech companies, combined with 6+ years of senior experience in Finance at Telefónica. I combine a strong business and analytical mindset with hands-on experience across the employee lifecycle, including performance, talent development, recruitment, compensation, culture and People Operations. I partner closely with managers on team challenges, performance and people decisions, while using data and People metrics to support decision-making and improve HR processes.

I am looking for an HR Business Partner or HR Generalist role where I can continue growing as a strategic partner to the business while staying close to people and teams.

HR Generalist at Fiction Express Education (2024-12 – 2026-07)

EdTech startup | ~55 employees | International team and fast-paced environment

• Coached and supported around 10 managers on team management, conflict resolution, difficult conversations, performance review, feedback and employee development.
• Led the company's first performance review cycle, including 360° Feedback and OKRs: selected and implemented the tool, analysed results and worked with managers on individual development plans.
• Contributed to the employer branding strategy, internal communication and culture initiatives focused on improving the employee experience.
• Managed end-to-end recruitment for Tech (Backend, Frontend and Full Stack), Product, Sales (SDR, AE and Sales Director) and Marketing roles, handling up to 5 recruitment processes at the same time.
• Reduced time to hire from 45 to 34 days by standardising the interview process and creating evaluation guidelines for managers.
• Built and monitored People Analytics dashboards covering hiring, turnover and engagement KPIs, providing data to support headcount, budget and people decisions.
• Conducted salary benchmarking to support salary band reviews and compensation decisions.
• Managed People Operations, including contracts, HRIS (Teamtailor and PayFit), onboarding, absences and coordination with the external payroll provider.

Recruitment Specialist (temporary contract) at Empresas IMAN (2024-07 – 2024-11)

Temporary staffing & recruitment company | Multi-sector clients | High-volume recruitment

• Managed 4–6 recruitment processes at the same time for clients across different industries, from job posting and CV screening to sourcing, interviews, candidate presentation and onboarding.
• Implemented a unified candidate management system that improved candidate tracking and reduced follow-up time for the team.
• Worked directly with client managers to define role requirements, share interview feedback and manage expectations throughout the recruitment process.
• Supported HR administration, including employee registrations and terminations, holidays and absences, ensuring compliance with labour requirements.

HR Generalist at BMG LATAM (2022-01 – 2023-03)

Retail distribution startup | Brands: Crocs, On and Hey Dude

• Helped build the HR function from the ground up, creating policies, recruitment processes, onboarding practices and job descriptions adapted to a fast-growing startup environment.
• Managed the full recruitment cycle, including role definition, job posting, direct sourcing, interviews and offer management.
• Managed day-to-day HR operations and supported employees throughout the employee lifecycle.
• Worked directly with the CEO on workforce budgeting, cost control and organisational structure.

Senior Planning & Finance Analyst at TELEFONICA S.A (2015-04 – 2021-10)

• Managed financial planning and executive reporting, including annual budgets, strategic planning and monthly results presented to senior management.
• Developed and maintained business dashboards to track key financial and business indicators.
• Managed daily and monthly cash flow, financial projections and quarterly rolling forecasts reported to headquarters.

Program in AI and Innovation – Founderz (2026-05)

Program in Human Resource Management – Grupo Atrium (2024-05 – 2024-09)

Master's in Project Management – Quality Leadership University (2021-10 – 2023-01)

MBA – Universidad Metropolitana (2017-01 – 2017-12)

Bachelor's Degree in Finance – Universidad Católica Andrés Bello (2006-10 – 2013-01)