Content Manager at OSCE Media (2024-01 – Present)
- Managed, directed, and approved digital content for Instagram account
- Implemented SEO and copywriting strategies to maximize reach and engagement, resulting in videos with over 20,000 organic views
- Designed digital branding and growth strategies to consolidate brand positioning across its social platform
Content Creation Intern at Sony Music Latin Iberia (2025-01 – 2026-01)
- Utilized AI tools to assist in generating optimized content, successfully engaging a community of 1.1M followers on TikTok and 174K on Instagram
- Helped develop content strategies focused on maximizing engagement rate and organic reach, analyzing trends to ensure the best performance
- Provided cross-functional support in social listening, creative direction, and the execution of digital campaigns, working transparently in multidisciplinary teams
Marketing & Advertising Intern at Publicis Groupe, Badillo Saatchi & Saatchi (2026-01)
- Executed copywriting and content strategies for brands with audiences of up to 36.8K followers on Instagram
- Support in content development using content calendar tailored to promotional campaigns for the Liceo de Arte y Tecnología account
- Assisted in creative direction and visual planning for Toyota and Claro's digital strategies
- Contributed the content strategy and executed social listening PR campaigns for Wendy's
Merchandise Associate & Leader at TJMaxx San Patricio Plaza (2021-01 – Present)
- Executed visual merchandising strategies to optimize product presentation, drive sales, and elevate customer service
- Served as the brand voice for internal and external announcements, showcasing strong commercial communication, interpersonal and leadership skills