Mar Martinez

Senior Credit & Collection Specialist with 6+ years of experience managing B2B customer portfolios, supporting renewal decisions, and driving revenue protection through risk assessment, negotiation, and dispute resolution. Strong contributor to retention strategy, customer health evaluation, and commercial decision‑making. Skilled in reporting, forecasting, KPI development, and cross‑functional collaboration with Sales, Legal, and Finance.

Known for a consultative, data‑driven approach that improves customer stability and reduces financial exposure.

Senior Credit & Collection Specialist at Coface (2018-05 – Present)

• Manage a portfolio of corporate clients across Europe, monitoring financial risk, payment behavior, and customer health.
• Produce customer insights and reporting used by Sales for renewal decisions, pricing, prioritization, and churn mitigation.
• Support the renewal cycle by integrating outstanding claims into commercial decision‑making and evaluating customer viability.
• Advise Sales on complex deals, high‑risk renewals, and negotiation strategies.
• Develop KPIs, dashboards, and forecasts for Sales and Finance to support portfolio strategy.
• Improve IMX processes, increasing operational efficiency by 30%.
• 45% recovery on high‑value claims (€300k+); 200+ complex disputes resolved; significant reduction in commercial risk.

Financial & Procurement Analyst at Gruppo STI (2015-09 – 2018-01)

• Managed financial documentation for 50+ international tenders.
• Identified contractual discrepancies, increasing tender win rate by 20%.
• Streamlined tender preparation, reducing completion time by 30%.

Global MBA – ENEB (2025-07)

Curso Superior en Inteligencia Artificial in Artificial Intelligence – ENEB (2024-06)

Certificate in Building AI – University of Helsinki (2024-04)

Master's in International Affairs (Finance & Economic Policy) – Comillas & Georgetown (2015)

Bachelor's in Law (Commercial & Financial Law) – Almeria & Ferrara (2013)