Product Growth - Mobile Apps at Freelance (2025-01 – Present)
- Own product domains end-to-end across a portfolio of consumer mobile apps generating $260k+ MRR — from discovery and roadmap definition through launch and post-launch iteration
- Building an AI-powered ASO agent (Python, Anthropic API) to automate App Store optimisation analysis — self-directed, hands-on exploration of applying AI directly to product workflows
- Use AI tools (Claude Code) daily across research, prototyping, and experiment design — a core part of how I build product, not just a productivity add-on
- Lead a cross-functional team (Mobile Devs, Tech Lead, Design Lead, Data Analyst) across clients including Carrots
- Contributed to +30% YoY MRR growth and +40% active subscriptions through continuous, data-driven experimentation
Product Manager - Mobile Apps at BeatCode (2021-10 – 2023-11)
- Owned end-to-end product decisions for a portfolio of consumer iOS and Android apps, including Heat and Fitmama — from specs through launch and post-launch iteration
- Led the discovery phase for the Fitmama launch, conducting user interviews to validate needs and pain points before defining the roadmap
- Owned day-to-day product decisions for a squad of 1 Android dev, 2 iOS devs, and a Senior Product Designer, running biweekly Scrum sprints
- Drove a +40% YoY increase in MRR and net revenue; co-led the Fitmama app launch to its first 100+ paying users
Product Manager - Banking at R5 Labs (2023-11 – 2025-05)
- Owned end-to-end product decisions for CheckAlt's Back Office platform, translating complex requirements into clear specs for a cross-functional team of engineers and a designer
- Led the end-to-end redesign of the Item Processing workflow, cutting processing time per operation by 50%
eMobility & Connectivity Intern at Maserati (2021-01 – 2021-07)
- Supported eMobility global partners' integration and the development of the Maserati mobile app
