Pablo Aboal

Senior UX/UI Designer and design system

Talento

MadridMiembro desde 11 de mayo de 2026

ux/ui designerproduct designerui designerux designdesign systemcreación de prototiposhandoffux/uidiseñador ux/ui

Contratar a esta persona

Envía una oferta de trabajo directamente a este candidato

ux/ui designerproduct designerui designerux designdesign system

Sobre mí

My name is Pablo Aboal, a UX/UI Designer specialized in digital product design, with 5 years of experience in agile environments and over 10 years in the creative advertising field.

My profile combines strategic vision, systems thinking, and strong visual sensitivity. I am used to working with multidisciplinary teams including product managers, developers, marketing teams, and stakeholders, prioritizing features based on impact, feasibility, and user value.

I work end to end, from research to implementation, building user-centered experiences that connect business goals with real user needs.

Throughout my career, I have collaborated with startups, consultancies, and large companies, translating insights into scalable digital solutions. My experience includes user research such as interviews, task analysis, benchmarking, and pain point identification, information architecture and customer journey definition, low and high-fidelity wireframes and prototypes, usability validation and continuous improvement, creation of scalable design systems with reusable components, variables, and design tokens, and responsive multi-platform interface design for web, tablet, and mobile.

I have contributed to projects for organizations such as HSBC, Ordatic, Zafiro, and Nordic, helping optimize critical flows, improve usability, and strengthen digital products to make them more robust and efficient.

Experiencia

04/2026 – Present

Senior UX/UI Designer | WineUp

Redesign of a social app in the wine industry, focused on improving user experience, creating a scalable design system, and optimizing interaction between user profiles and the community.

Tools: Figma / Figjam / design system / Linear.

Methodologies: Agile / Scrum / Design thinking / Heuristic Nielsen.

05/2023 – 09/2024

Senior UX/UI Designer | GFT Consulting - Remote

HSBC Bank project, design of a platform for the management, follow-up and other recovery functionalities, focused on an intuitive and efficient interface to facilitate the user experience.

Tools: Figma / Figjam / UI Kit / Confluense / Jira.

Methodologies: Agile / Scrum / Design thinking / Heuristic Nielsen.

11/2021 – 09/2022

Senior UX/UI Designer | Ordatic company - Remote

SaaS interface project and visual identity design for Ordartic, management of all delivery platforms from a single place.

Tools: Figma / Design systerm / Material design / Figjam / Clickup.

Methodologies: Agile / Scrum / Design thinking / Heuristic Nielsen.

01/2021 – 10/2021

UX/UI Designer | Freelance

I have collaborated on projects as: Nordic, Great Health.

Tools: Figma / Design systerm / UI kit / Figjam / Answer th public / Goolge analitycs.

Methodologies: Agile / Scrum / Design thinking / Heurísticas de Nielsen.

01/2020 – 12/2020

Art director | Kimitec Group - Almería, Spain

Graphic design for various brands in the farm sector, creating minimalist and attractive visual proposals that convey the essence of each brand and capture the attention of the target audience.

Tools: Photoshop / Illustrator / Indesign / Planner.

09/2017 – 08/2019

UI/UX Designer, Art director, video editor | Zafiro tv - Madrid, Spain

SaaS interface project and visual identity design for Zafiro Tv, an interactive connectivity and entertainment service for hotels.

Tools: Figma / Photoshop / Illustrator / Indesign / Premiere / After effects.

Methodologies: Agile / Scrum / Design thinking / Heuristic Nielsen.