VISUAL MERCHANDISING
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VISUAL MERCHANDISING A Sales Person and Visual Merchandising professional completely passionate about sales and the entire universe capable of delighting a customer. I believe that creativity and passion are contagious and that our world was made to transform shoppers into buyers.
I have a degree in Interior Design with a specialization focused on Visual Merchandising and Luxury Sales Techniques . I love working with fashion, creativity, customer service, research and the execution of ideas, always dedicating myself and being as responsible as possible with my team and my work.
Aug/2023 - Dec/2023 Sostrene Grene [London]
Responsible for all visual merchandising of the store in Kingston upon Thames;
Creation of windows focused on manuals, but with total creative freedom;
Creation of paintings, creative objects and inspirational displays for clients in all departments;
Responsible for always thinking about alternatives for replacing products;
Always focused on working in the most creative way possible to delight customers;
Responsible for following all VM manuals that show us how to create the special atmosphere of the stores;
Visual merchandising training for the store team;
Maintain exceptional store conditions and visual merchandising standards.
Stock control and effective stock management;
Work plan for all the responsibilities in store;
Total attention to detail to deliver the best level of visual merchandising for customers and the company.
Oct/2021 - Mar/2022 H&M [London]
Team Leader - Jul/2022 to Now
Leadership;
▪ Visual Merchandising;
▪ Communicating goals and deadlines to team members;
▪ Assisting with the daily operation of the organisation;
▪ Assessing team performance and providing feedback to employees;
▪ Assisting with hiring and training employees;
▪ Planning workloads and delegating tasks;
▪ Creating a productive work environment for the team using gamification, trust and other appropriate strategies.
Sales Advisor - Oct/2021 to Jul/2022
Customer Service;
Suport in all departaments;
Cash desk;
Delivery;
Feb - Nov 2020 | PONTO MIX [Brazil, RJ]
Responsible for the Visual Merchandising area;
Development of Visual Merchandising with the Purchasing Department;
Training of store teams, always working side by side with management;
Responsible for reopening of two stores, with a new layout and proposal for a new concept of visual merchandising for the company
Jul/2019 - Feb/2020 | EXPRESSO DO OCIDENTE [Brazil, RJ]
Responsible for all company's offline media (e.g: outdoors, billboards);
Negotiation and contracts with advertising companies;
Routine of contact with agencies and clients.
Oct/2018 - Feb/2019 | CIA. HERING [Brazil, SP]
Responsible for VM of the store and sales team;
I was responsible for a sale made on Christmas day, where I sold a total of
10k in clothes and accessories to a single customer.
Nov/2017 - Aug/2018 | EUZÍSSIMA [Brazil, RJ]
Responsible for the Visual Merchandising of 7 brand stores;
Monitoring of results after modifications made to the visual merchandising;
Training of sales team;
Purchase of promotional material;
Development of the company's Visual Merchandising Manual that is used by the brand until today.
Oct/2016 - Nov/2017 | RIACHUELO [Brazil, RJ]
Execution of showcases and internal part of the store according to the company's standard manual;
Fashion production;
Leadership and Team Training;
Monitoring and collection of sales results;
Customer Service.
Aug/2015 - Feb/2016 | OUTER. SHOES [Brazil, RJ]
Responsible for the Visual Merchandising area and 14 of the brand's 22
stores;
Display showcases development since March/2015;
Research of the brand's olfactory identity.
Customer enchantment research.
Control and choice of songs in the brand concept;
Responsible for organizing the inaugural decoration of the 6 stores all over
Brazil;
Participation in the organization of the company's convention events.
Participation as art director assistant of the photos in the Somos Todos
Collection - Summer 2016 and Essential Collection - Winter 2016 catalogue,
brand concept photos and chose of models.
Aug/2011 - Mar/2012 | CHECKLIST STORE [Brazil, RJ]
Sale of clothing and acessories;
Customer service;
Assistant in closing the cashier;
2010 - 2014 | MA (HONS) IN INTERIOR DESIGN
Rio de Janeiro - BRAZIL
2014 | CERTIFICATE IN VISUAL MERCHANDISING AND SALES TECHNIQUES
Milan - ITALY
